THE YES (acquired by Pinterest) Email Format
Technology, Information and InternetCalifornia, United States51-200 Employees
The Yes is a San Francisco-based technology company that operates an AI-driven shopping platform focused on fashion. Its service delivers a personalized product feed shaped by user inputs on brand, style, and size, with the aim of making online fashion discovery more efficient. The Yes became part of Pinterest in 2022 through an acquisition, situating it within a broader ecosystem of social and shopping experiences. Its target customers are online shoppers seeking a more tailored, streamlined way to find fashion items, addressing discovery friction in e-commerce. A 2024 collaboration with the rock band Deep Purple illustrates ongoing brand partnerships alongside its shopping platform.