Luxury and Eco-Friendly Focus The Shores Resort & Spa positions itself as a luxury, pet-friendly, and eco-conscious destination, with certification as a Florida Green Lodging. This focus on sustainable luxury appeals to environmentally conscious travelers, creating opportunities to offer eco-friendly products, green amenities, and sustainable event solutions.

Award-Winning Reputation The resort has received prestigious recognitions such as The Knot's Best Of and Hall of Fame awards, highlighting its strong reputation and high customer satisfaction. These accolades provide a credible foundation for marketing premium services or partner collaborations targeting high-end or repeat clients.

Significant Event Space With over 20,000 square feet of adaptable indoor and outdoor event space, the resort caters to meetings, conferences, and weddings. This presents opportunities to upsell event technology, catering solutions, and other meeting-related services to attract large group bookings.

Market Position and Revenue With revenues between $25 million and $50 million and a boutique 212-room property, the resort targets mid-to-high-end travelers seeking a premium experience. There is potential to promote premium technology solutions, such as booking or guest engagement platforms, as well as wellness and leisure packages aligning with luxury hospitality standards.