Dominant Local Reach The Press of Atlantic City is the leading South Jersey news and information publisher with a strong multi-platform presence including a daily print edition, a prominent website, and targeted digital/print products. This creates multiple advertising channels to reach local audiences across Atlantis City and Cape May counties.

Targeted Ad Offerings Products like My Shore Deals, Hometown, and At The Shore enable geo-targeted promotions and deal-driven campaigns. Sales opportunities exist in local SMBs seeking high ROI through audience-specific print and digital placements.

Data and Techstack Leveraging Amazon Advertising, The Trade Desk, AWS, Osano, Segment, Hotjar, Microsoft Clarity, and analytics tools positions the publisher to optimize campaigns, track performance, and improve ad relevancy for clients.

Financial Scale With revenue in the range of $50M–$100M and a mid-sized employee base, there is potential for expanding multi-channel advertising packages, sponsorships, and programmatic deals to grow advertiser spend within a stable regional market.

Strategic Partnerships Historical collaborations with local groups and institutions (e.g., Stockton University debates, community initiatives) indicate openness to partnerships. Sales can target education, events, and community organizations for sponsored content, events, and cross-promotional opportunities.