Insights

Independent Platform The Optical Foundry operates as a collective of nine independent eyewear brands and offers Sayduck virtual try-on technology, indicating a multi-brand wholesale opportunity to partner with independent practices while leveraging VTO to boost conversion.

Spring Collections Frequent new launches including Spring 2026 collections and refreshed Seraphin branding signal opportunities for seasonal promotions, exclusive drops, and storytelling campaigns to drive in-store and online demand for optical retailers.

Digital Experience A tech stack featuring Wix eCommerce, Google Tag Manager and VTO capabilities suggests openness to collaboration on digital merchandising, online campaigns, and analytics partnerships to optimize online sales for partner practices.

Growth Footprint Revenue in the mid-range and a workforce of 51-200 imply a scalable supplier with potential for multi-tier distribution deals, private-label opportunities, and regional sales expansion to leverage independent optical practices.

Leadership & Talent Presence of seasoned executives (including a chief sales officer appointment) and a focus on sales leadership indicates receptiveness to formalized sales programs, channel partnerships, and co-marketing that accelerate dealer growth.

The Optical Foundry Tech Stack

The Optical Foundry uses 8 technology products and services including Wix, Cart Functionality, Wix eCommerce, and more. Explore The Optical Foundry's tech stack below.

Wix

Content Management System

Cart Functionality

E-commerce

E-commerce

Email Delivery

Infrastructure As A Service

Sentry

Issue Trackers

Envoy

Load Balancers

The Optical Foundry Email Formats	Example	Percentage
First.Last@ogieyewear.com	John.Doe@ogieyewear.com	95%
Last@ogieyewear.com	Doe@ogieyewear.com	5%
First.Last@ogiframes.com	John.Doe@ogiframes.com	100%

The Optical Foundry Email Formats

Example

Percentage

First.Last@ogieyewear.com

John.Doe@ogieyewear.com

95%

Last@ogieyewear.com

Doe@ogieyewear.com

First.Last@ogiframes.com

John.Doe@ogiframes.com

100%

Frequently Asked Questions

What is The Optical Foundry's official website and social media links?

The Optical Foundry's official website is theopticalfoundry.com and has social profiles on LinkedIn.

How much revenue does The Optical Foundry generate?

As of August 2026, The Optical Foundry's annual revenue is estimated to be $25M - $50M.

What is The Optical Foundry's NAICS code?

The Optical Foundry's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does The Optical Foundry have currently?

As of August 2026, The Optical Foundry has approximately 80 employees across 3 continents, including North AmericaEuropeAsia. Key team members include President: E. M.Territory Manager: M. F.Territory Manager: M. C.. Explore The Optical Foundry's employee directory with LeadIQ.

What industry does The Optical Foundry belong to?

The Optical Foundry operates in the Retail Apparel and Fashion industry.

What technology does The Optical Foundry use?

The Optical Foundry's tech stack includes WixCart FunctionalityWix eCommerceMicrosoft 365SendGridGoogle CloudSentryEnvoy.

What is The Optical Foundry's email format?

The Optical Foundry's email format typically follows the pattern of First.Last@ogieyewear.com. Find more The Optical Foundry email formats with LeadIQ.

When was The Optical Foundry founded?

The Optical Foundry was founded in 2002.

The Optical Foundry

Q: How many employees does The Optical Foundry have currently?

The Optical Foundry has approximately 80 employees.

Q: What technology does The Optical Foundry use?

The Optical Foundry's tech stack includes SendGrid, Sirvoy, X-Content-Type-Options, Lodash, RequireJS.

Q: What is The Optical Foundry's NAICS code?

The Optical Foundry's NAICS code is 448 (Clothing and Clothing Accessories Stores).

Retail Apparel and FashionMinnesota, United States51-200 Employees

The Optical Foundry, founded in 2002 and based in Minneapolis, Minnesota, coordinates a collective of nine independent eyewear brands along with Sayduck's virtual try-on technology. It serves optical professionals by delivering a curated range of eyewear, digital trial capabilities, and ongoing support. The organization employs a mid-sized workforce.

Operating in the retail apparel and fashion sector, the company positions itself as a platform that helps independent practices by offering diverse products and tools. A central tenet is independence for independents, aligning its services with smaller, owner-operated eyewear businesses. In December 2025, The Optical Foundry announced the launch of its Spring 2026 Collection.

Insights

Similar companies to The Optical Foundry

CHARMANT Group

Kenmark Eyewear

WestGroupe

ClearVision Optical

Marchon Eyewear