The Octalysis Group

Design ServicesCalifornia, United States11-50 Employees

The Octalysis Group is a Fremont-based design services firm that specializes in gamification and digital engagement consulting. Its work combines behavioral science with gamification to help clients boost engagement and motivation for both products and workforce initiatives, aiming to deliver sustainable engagement and higher engagement-related return on investment. The firm serves a global client base across sectors, including major corporations and institutions, and has collaborated with brands such as Google, Lego, Tesla, Huawei, Uber, Porsche, Volkswagen, Accenture, Salesforce, and Novartis. The company positions itself as a leading expert in the gamification and behavioral science design field, with a presence in Europe, the USA, and Asia, enabling it to work with clients ranging from startups to established enterprises. The Octalysis Group operates with a relatively small team and has been recognized in industry circles for its contributions to gamification and behavioral science design, including notable achievements and leadership within the field. A recent development includes the appointment of a new Head of Engagement Strategy Europe, reflecting ongoing expansion of its European engagement capabilities.

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