Insights

Public Benefit Focus The Farm Project operates as a Public Benefit Corporation with a mission centered on people, planet, and profit, suggesting strong value alignment for sustainability-minded clients and partners seeking purpose-driven collaborations.

Media and Education Ownership of a popular educational series Your Food’s Roots and early Facebook Watch presence indicates experience with content partnerships and media distribution, presenting opportunities to offer content marketing, sponsorships, or influencer-style campaigns to expand reach.

Consumer Reach Revenue scale in a range of tens of millions signals a mid-market profile with potential for scalable digital solutions, buyer budgets for marketing tech, and partnerships that augment distribution channels to farmers and consumers.

Tech Stack Adoption of tools like Fullstory, SAP, Zendesk, Klaviyo, Greenhouse, and Slack reflects readiness for analytics, CRM, customer support, recruitment, and marketing automation, implying sales opportunities for optimization, data integration, and software solutions.

Growth History Repeated series launches and partnerships since 2017 show a track record of rapid development and collaboration, indicating openness to co-development, sponsored content, and multi-stakeholder projects with potential cross-industry synergies.

Similar companies to The Farm Project

The Farm Project Tech Stack

The Farm Project uses 8 technology products and services including Fullstory, SAP, Sketch, and more. Explore The Farm Project's tech stack below.

The Farm Project's Email Address Formats

The Farm Project uses at least 1 email format:
The Farm Project Email FormatsExamplePercentage
First.Last@thefarmproject.comJohn.Doe@thefarmproject.com
100%

Frequently Asked Questions

What is The Farm Project's official website and social media links?

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The Farm Project's official website is thefarmproject.com and has social profiles on LinkedIn.

How much revenue does The Farm Project generate?

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As of September 2026, The Farm Project's annual revenue is estimated to be $50M - $100M.

What is The Farm Project's NAICS code?

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The Farm Project's NAICS code is 111 - Crop Production.

How many employees does The Farm Project have currently?

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As of September 2026, The Farm Project has approximately 18 employees across 5 continents, including North America, Europe and Africa. Key team members include Chief Executive Officer: S. A. and Directeur: A. D. Explore The Farm Project's employee directory with LeadIQ.

What industry does The Farm Project belong to?

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The Farm Project operates in the Farming industry.

What technology does The Farm Project use?

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The Farm Project's tech stack includes Fullstory, SAP, Sketch, Zendesk, Google Workspace, Klaviyo, Greenhouse and Slack.

What is The Farm Project's email format?

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The Farm Project's email format typically follows the pattern of First.Last@thefarmproject.com. Find more The Farm Project email formats with LeadIQ.

When was The Farm Project founded?

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The Farm Project was founded in 2017.
The Farm Project logo

The Farm Project

FarmingCalifornia, United States11-50 Employees

The Farm Project, based in Manhattan Beach, California, was founded in 2017 in Los Angeles by Zooey Deschanel, Jacob Pechenik and Greg Campbell. It operates as a Public Benefit Corporation that aims to balance people, the planet, and profit. Its primary work is producing educational media about food systems and sustainability, including the Your Food's Roots series co-produced with partners for distribution on Facebook Watch, which began in 2017 and has since added further seasons.

The Farm Project has collaborated with ATTN: and Hvfarmhub, including a 2018 initiative to provide fresh produce through Farm Hub. Its audience comprises viewers and partners interested in food origins and sustainable farming, and it functions as a knowledge-focused participant in the farming industry within Southern California.

Section iconCompany Overview

NAICS Code
111 - Crop Production
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $50M - $100M

    The Farm Project's revenue is estimated to be in the range of $50M - $100M

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