Insights

Targeted Campus Reach The Black Sheep's ability to saturate 50-70% of campuses across over 200 universities offers a unique opportunity for brands seeking highly targeted and authentic engagement with college students, making it an ideal partner for products and services aiming to establish brand loyalty among young adults.

Large Student Audience With direct access to nearly 6 million students through their multi-platform, peer-driven strategy, there is significant potential for advertisers to reach a youthful, digitally engaged demographic through creative campaigns that leverage both on-campus and digital channels.

Strong Industry Presence Operating within the competitive advertising services space with a revenue range between one and ten billion dollars and a sizable employee base, The Black Sheep is well-positioned to collaborate with national brands looking to enhance their youth marketing initiatives and capitalize on their niche expertise.

Innovative Media Approach Their integrated approach combining on-campus, digital, social, and video media, supported by a structured campus team of student interns, provides clients with a dynamic, peer-to-peer marketing environment that can be tailored to resonate with college audiences.

Digital Optimization Tools Utilizing a robust tech stack including Google Analytics, Facebook, YouTube, and SEO tools, The Black Sheep can offer data-driven campaign insights and targeted advertising solutions, creating opportunities for brands to optimize return on investment through precise digital engagement strategies.

The Black Sheep Tech Stack

The Black Sheep uses 8 technology products and services including Google Ads Conversion Tracking, Amazon CloudFront, Postmates, and more. Explore The Black Sheep's tech stack below.

  • Google Ads Conversion Tracking
    Analytics
  • Amazon CloudFront
    Content Delivery Network
  • Postmates
    Food Ordering And Delivery
  • Google Maps
    Maps
  • Yoast SEO
    Search Engines
  • YouTube
    Video Players
  • Google Analytics
    Web Analytics
  • Facebook
    Widgets

Media & News

The Black Sheep's Email Address Formats

The Black Sheep uses at least 3 format(s):
The Black Sheep Email FormatsExamplePercentage
FLast@blackandco.comJDoe@blackandco.com
94%
First.Last@blackandco.comJohn.Doe@blackandco.com
2%
F.Last@blackandco.comJ.Doe@blackandco.com
3%
First@blackandco.comJohn@blackandco.com
1%
First.Last@theblacksheeponline.comJohn.Doe@theblacksheeponline.com
55%
FirstLast@theblacksheeponline.comJohnDoe@theblacksheeponline.com
21%
First@theblacksheeponline.comJohn@theblacksheeponline.com
15%
Last@theblacksheeponline.comDoe@theblacksheeponline.com
9%

Frequently Asked Questions

Where is The Black Sheep's headquarters located?

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The Black Sheep's main headquarters is located at 180 North Lasalle Street Chicago, Illinois 60601 United States. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is The Black Sheep's phone number?

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You can contact The Black Sheep's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Black Sheep's official website and social media links?

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The Black Sheep's official website is theblacksheep.marketing and has social profiles on LinkedInCrunchbase.

What is The Black Sheep's SIC code NAICS code?

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The Black Sheep's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does The Black Sheep have currently?

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As of April 2026, The Black Sheep has approximately 516 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: K. G.Chief Shepard: G. A.Chief Of Staff: G. S.. Explore The Black Sheep's employee directory with LeadIQ.

What industry does The Black Sheep belong to?

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The Black Sheep operates in the Advertising Services industry.

What technology does The Black Sheep use?

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The Black Sheep's tech stack includes Google Ads Conversion TrackingAmazon CloudFrontPostmatesGoogle MapsYoast SEOYouTubeGoogle AnalyticsFacebook.

What is The Black Sheep's email format?

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The Black Sheep's email format typically follows the pattern of FLast@blackandco.com. Find more The Black Sheep email formats with LeadIQ.

When was The Black Sheep founded?

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The Black Sheep was founded in 2009.

The Black Sheep

Advertising ServicesIllinois, United States501-1000 Employees

The Black Sheep is an integrated collegiate media and marketing company helping businesses and brands reach students across 200+ universities through impactful, relationship-driven, strategies. If your brand has a message, we have the mediums to deliver it in memorable ways. At each of our schools, we’re able to saturate 50-70% of campus through our integrated approach. 

We are for the students, by the students. Through an in-house, multi-platform approach (on campus, digital, social, and video) we are able to reach nearly 6M students in an authentic, peer-to-peer environment. We are powered by structured campus teams comprised of students gaining internship experience in media, marketing, sales, operations, and other areas. 

Follow us on Instagram: www.instagram.com/theblacksheep.marketing

Looking for a partner is the college media space? Let’s connect. We love doing business with local as well as national clients. https://theblacksheep.marketing/

Looking for an internship to build the skills you need to excel you to your next position? Whether that’s staying on at The Black Sheep or pursuing a different career, we have you covered. https://theblacksheep.marketing/careers

Section iconCompany Overview

Headquarters
180 North Lasalle Street Chicago, Illinois 60601 United States
Phone number
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2009
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $1B$10B

    The Black Sheep's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    The Black Sheep's revenue is estimated to be in the range of $1B$10B

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