Insights

Growth opportunities Diversified portfolio across sports, health, and consumer goods with a history of expanding through acquisitions, suggesting openness to partnerships and distributor opportunities to broaden product reach and geographies.

Brand portfolio Representing multiple niche brands (AETREX, ORTHO MOVEMENT, COLOURWEAR, REHBAND, IMBOX PROTECTION, SMELLWELL, GRANGERS, GLOVEGLU) provides cross-sell potential to retailers and e-commerce channels targeting athletes, health enthusiasts, and protective gear segments.

Market entry Recent leadership hire in Denmark signals a push into Nordic markets; potential for channel partnerships, national distribution arrangements, and localized marketing alliances to accelerate market penetration.

Digital footprint Tech stack focused on WordPress, Cloudflare, SEO tools, and privacy compliance indicates readiness for scalable e-commerce and content-driven sales initiatives; opportunities to propose performance marketing, site optimization, and analytics partnerships.

Financing levers Small revenue base with external funding indicates willingness to invest in growth initiatives; potential to present joint funding for go-to-market programs, agency partnerships, or distribution deals to accelerate turnover and expand product adoption.

Similar companies to The Active Brands Group Scandinavia AB

The Active Brands Group Scandinavia AB Tech Stack

The Active Brands Group Scandinavia AB uses 8 technology products and services including Varnish, RSS, WordPress, and more. Explore The Active Brands Group Scandinavia AB's tech stack below.

Media & News

The Active Brands Group Scandinavia AB's Email Address Formats

The Active Brands Group Scandinavia AB uses at least 1 email format:
The Active Brands Group Scandinavia AB Email FormatsExamplePercentage
First@activebrandsgroup.seJohn@activebrandsgroup.se
100%

Frequently Asked Questions

What is The Active Brands Group Scandinavia AB's official website and social media links?

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The Active Brands Group Scandinavia AB's official website is activebrandsgroup.se and has social profiles on LinkedIn and Crunchbase.

How much revenue does The Active Brands Group Scandinavia AB generate?

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As of August 2026, The Active Brands Group Scandinavia AB's annual revenue is estimated to be <$1M.

What is The Active Brands Group Scandinavia AB's SIC code and NAICS code?

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The Active Brands Group Scandinavia AB's SIC code is 5199 - Nondurable Goods, Not Elsewhere Classified and NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does The Active Brands Group Scandinavia AB have currently?

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As of August 2026, The Active Brands Group Scandinavia AB has approximately 14 employees across 2 continents, including Europe and Asia. Key team members include Chief Executive Officer / Co-Owner: H. N. S. B., Chief Business Officer: P. G. and Chief Financial Officer: A. B. Explore The Active Brands Group Scandinavia AB's employee directory with LeadIQ.

What industry does The Active Brands Group Scandinavia AB belong to?

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The Active Brands Group Scandinavia AB operates in the Sporting Goods Manufacturing industry.

What technology does The Active Brands Group Scandinavia AB use?

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The Active Brands Group Scandinavia AB's tech stack includes Varnish, RSS, WordPress, Shopify, Google Workspace, PayPal, HSTS and Animate.css.

What is The Active Brands Group Scandinavia AB's email format?

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The Active Brands Group Scandinavia AB's email format typically follows the pattern of First@activebrandsgroup.se. Find more The Active Brands Group Scandinavia AB email formats with LeadIQ.

How much funding has The Active Brands Group Scandinavia AB raised to date?

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As of August 2026, The Active Brands Group Scandinavia AB has raised $425K in funding. The last funding round occurred on Feb 20, 2017 for $425K.

When was The Active Brands Group Scandinavia AB founded?

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The Active Brands Group Scandinavia AB was founded in 2014.
The Active Brands Group Scandinavia AB logo

The Active Brands Group Scandinavia AB

Sporting Goods ManufacturingStockholm, Sweden11-50 Employees

The Active Brands Group Scandinavia AB is an international sporting goods company based in Stockholm in the Stockholm region that focuses on products related to sports, health and other consumer goods. Its team brings wide experience across product development, sourcing, sales, e-commerce, marketing and distribution, and it represents brands including AETREX, ORTHO MOVEMENT, COLOURWEAR, REHBAND, IMBOX PROTECTION, SMELLWELL, GRANGERS and GLOVEGLU. The company aims to grow its existing brands and to explore acquisitions and partnerships.

In 2022, ABG expanded its portfolio by acquiring Natuvital Sweden AB, broadening into food supplements. The organization operates within the sporting goods manufacturing industry and is based in Stockholm.

Section iconCompany Overview

SIC Code
5199 - Nondurable Goods, Not Elsewhere Classified
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
2014
Employees
11-50

Section iconFunding & Financials

  • $425K

    The Active Brands Group Scandinavia AB has raised a total of $425K of funding over 1 rounds. Their latest funding round was raised on Feb 20, 2017 in the amount of $425K as a Venture Round.

  • <$1M

    The Active Brands Group Scandinavia AB's revenue is estimated to be in the range of <$1M

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