Acquisition leverage Terpli was acquired by Alpine IQ in June 2025, creating an opportunity to position integrated data and unified analytics offerings to cannabis retailers who want streamlined operations and richer customer insights.

AI driven core Terpli offers an AI driven product recommendation engine designed to boost conversions, increase cart size, and improve retention, making it a compelling upsell for retailers seeking better online shopping experiences.

Brand discovery The launch of Brand Highlights in 2024 signals a focus on elevating house brand product discovery, suggesting upsell potential to retailers with strong private-label programs or promotional campaigns.

Partnership network Existing partnerships with Best Buds, The Source NV, NOXX Cannabis and others indicate a receptive market for expansion through co-marketing and joint go-to-market initiatives with multiple dispensaries.

Tech stack fit A modern tech stack including AWS, Snowplow, Hotjar, HubSpot Analytics and Netlify aligns with retailers already using data-driven platforms, presenting an opportunity to integrate Terpli with operators seeking analytics-enabled AI recommendations.