Synthesis

Business Consulting and ServicesCentral Region, Singapore51-200 Employees

Synthesis operates in the business consulting and services sector, focusing on open source intelligence for brands. The firm combines publicly available data to reveal commercial opportunities by analyzing cultural and behavioral dynamics, aiming to inform marketing and innovation strategy for its clients. Its three core offerings—Synthesis Audiences, Synthesis Trends, and Synthesis Futures—guide clients in identifying addressable audiences, acting on cultural and consumer trends, and shaping long-term industry drivers.

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