Microsoft Upsell SYNACT specializes in Microsoft Dynamics 365 implementations and leverages a unique all-inclusive monthly per-user pricing model that includes training, support, and customizations, presenting an opportunity to upsell additional Dynamics 365 modules, Office 365 integrations, and ongoing managed services to existing clients.

One Microsoft The emphasis on leveraging the One Microsoft ecosystem suggests a sales angle around deeper integrations across Dynamics 365, SharePoint, and Azure/Microsoft 365 to streamline customer and employee experiences, enabling cross-sell of complementary Microsoft tools.

Growth Potential With a revenue range of 10M to 25M and a focused staff size, there is room to propose scalable, low-friction Dynamics and cloud optimization engagements for mid-market clients, including phased expansions and add-on modules as organizations grow.

Industry Positioning As a Microsoft Partner in IT services, SYNACT can target customers seeking certified deployments and rapid time-to-value, offering competitive differentiators such as fixed per-user pricing and bundled training, support, and customization.

Strategic Targeting The company’s tech stack includes AWS, Google Cloud, and multiple CRM and CMS platforms, indicating opportunities to propose migration, integration, or hybrid-cloud modernization services for organizations evaluating cloud strategy, data integration, and platform consolidation.