University Collaboration Existing partnership with Colorado State University offers technical validation, access to researchers, and potential joint funding for pilots. Leverage this to secure university led demonstrations, research grants, and credibility when engaging municipal, industrial, and agricultural buyers.

Channel Partnerships Leverage multinational channel partners to accelerate deployment across regions and industries. Pursue co selling with system integrators and water or industrial equipment vendors to reach utilities, agriculture, and manufacturing buyers.

Target Verticals Prioritize water treatment, waste reuse, agriculture technology, energy, and manufacturing processes where nonthermal plasma can deliver cost efficiency. Build concrete use cases and ROI to drive pilots and partnerships.

Proof Points Position the technology as low cost and high efficiency; use the CSU alliance and early pilots as credibility to win deals with municipalities and enterprise buyers seeking cleantech innovation.

Funding Strategy Explore grants and corporate sponsorships to fund pilots and scale manufacturing. Align partnerships with funding opportunities to overcome the lean funding profile and accelerate growth.