Pinterest Driven Sales Capitalize on the brand's existing Pinterest presence and data via Google Tag Manager to fuel targeted social commerce for luxury women's sportswear. Develop shoppable pins, lifestyle boards, and retargeting campaigns to drive traffic to a streamlined online store.

E-commerce Growth A lean team and modest revenue suggest a strong opportunity to scale through direct-to-consumer channels and enhanced product storytelling. Recommend upgrading the e-commerce experience with compelling photography, size guides, and automated marketing workflows.

Local Luxury Synergy Healdsburg's premium tourism scene offers partnerships with hotels, wineries, and boutique experiences for exclusive shopping events and cross promotions. Propose limited edition capsules and in-store popups to attract high-spending travelers.

Boutique Wholesale Position the business as a curated boutique for select retailers and upscale marketplaces. Develop a wholesale program emphasizing premium fabrics, timeless silhouettes, and age-appropriate styling to attract boutique buyers.

Tech Modernization The current tech stack indicates room for modernization to improve site reliability and speed. Offer modern hosting, security, analytics, and ecommerce integrations to boost conversions and provide better customer insights.