Insights

Extensive Dealer Network Leverage Surman’s expansive, multi-state dealer network to offer centralized services and cross-sell parts, service plans, and training programs to a broad base of retailers.

Multi-Brand Portfolio Diverse brand representation creates opportunities to forge OEM-aligned marketing, financing, and after-sales programs across multiple brands.

Tech Stack The current digital stack signals readiness for dealer portals, CMS-driven marketing, and integrated analytics, enabling website modernization, CRM and ERP integration, and marketing automation services.

Growth Readiness As a mid-sized enterprise with significant scale, Surman can benefit from enterprise procurement partnerships, fleet management solutions, and technology services that boost dealer efficiency.

Geographic Reach A broad geographic footprint across key Mexican regions offers the chance to tailor region-specific solutions, optimize logistics, and support compliance with local regulations for dealerships.

Similar companies to Surman

Surman Tech Stack

Surman uses 8 technology products and services including jsDelivr, WordPress, Stellantis, and more. Explore Surman's tech stack below.

  • jsDelivr
    Content Delivery Network
  • WordPress
    Content Management System
  • Stellantis
    Content Management System
  • core-js
    Javascript Libraries
  • Floating UI
    Javascript Libraries
  • PHP
    Programming Languages
  • HSTS
    Security
  • Microsoft ASP.NET
    Web Frameworks

Media & News

Surman's Email Address Formats

Surman uses at least 1 format(s):
Surman Email FormatsExamplePercentage
First.Last@surman.comJohn.Doe@surman.com
87%
First.Middle@surman.comJohn.Michael@surman.com
11%
First@surman.comJohn@surman.com
2%

Frequently Asked Questions

Where is Surman's headquarters located?

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Surman's main headquarters is located at 306 Boulevard Independencia Torreón, Coahuila 27000 Mexico. The company has employees across 2 continents, including North AmericaAfrica.

What is Surman's official website and social media links?

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Surman's official website is surman.com and has social profiles on LinkedIn.

What is Surman's SIC code NAICS code?

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Surman's SIC code is 5511 - Motor Vehicle Dealers (New and Used) NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Surman have currently?

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As of May 2026, Surman has approximately 1.1K employees across 2 continents, including North AmericaAfrica. Key team members include It Director | Cto: U. L.Director: L. E. H.Director De Marca: R. L. E.. Explore Surman's employee directory with LeadIQ.

What industry does Surman belong to?

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Surman operates in the Motor Vehicle Manufacturing industry.

What technology does Surman use?

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Surman's tech stack includes jsDelivrWordPressStellantiscore-jsFloating UIPHPHSTSMicrosoft ASP.NET.

What is Surman's email format?

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Surman's email format typically follows the pattern of First.Last@surman.com. Find more Surman email formats with LeadIQ.

Surman

Motor Vehicle ManufacturingCoahuila, Mexico1001-5000 Employees

Surman is a Mexican automotive organization based in Torreón, Coahuila, operating within the motor vehicle sector. It functions as a multi-brand automotive group, representing 46 brands through a network of 167 authorized dealerships. This dealership footprint covers multiple states, including Coahuila, Sonora, Durango, Nuevo León, Chihuahua, Baja California, Jalisco, Ciudad de México, and the State of Mexico.

The company emphasizes its extensive experience and sector knowledge, which support its role within Mexico's automotive market. Through its breadth of brands and dealer network, Surman serves a diverse customer base and positions itself as a substantial participant in the country’s automotive landscape.

Section iconCompany Overview

Headquarters
306 Boulevard Independencia Torreón, Coahuila 27000 Mexico
Website
surman.com
SIC Code
5511 - Motor Vehicle Dealers (New and Used)
NAICS Code
3361 - Motor Vehicle Manufacturing
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $25M$50M

    Surman's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Surman's revenue is estimated to be in the range of $25M$50M

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