Insights

Market Expansion Superbet aims to scale across Europe and Latin America, with current operations in Romania, Brazil, Belgium, Poland and Serbia. This creates sales opportunities for market-entry services including regulatory compliance, licensing support, payment integration, localization, and strategic partnerships to accelerate growth in new jurisdictions.

Data-Driven Growth Leveraging a tech stack centered on Looker, Segment, Power Platform and Dynamics 365, Superbet prioritizes data‑driven customer experiences. Opportunity to provide advanced analytics, personalized marketing, real‑time dashboards and CRM/workflow automation to optimize acquisition, retention and monetization.

Content Partnerships Recent Serbia iGaming expansion via Ela Games highlights appetite for diverse content. Potential to scale content licensing, integration services and cross-promotional marketing, including turnkey game integrations and sponsored content with sports partnerships.

Strategic Leadership Leadership transitions and a clear growth agenda point to a need for strategic technology enablement. Position as a digital transformation partner delivering scalable platform architecture, program management and change management to support rapid market entry and partner onboarding.

Compliance Advantage Superbet emphasizes data protection and responsible gaming, signaling demand for robust KYC/AML, fraud prevention, risk analytics and regulatory reporting across multiple jurisdictions, creating opportunities for compliance tech and secure payments solutions.

Superbet Tech Stack

Superbet uses 8 technology products and services including Looker, Microsoft Power Platform, Segment, and more. Explore Superbet's tech stack below.

  • Looker
    Analytics
  • Microsoft Power Platform
    Business Intelligence
  • Segment
    Customer Data Platforms
  • Peakon
    Human Resource Management System
  • React
    Javascript Frameworks
  • n8n
    Marketing Automation
  • Microsoft Office
    Office Suites
  • Microsoft Dynamics 365 Business Central
    Sales

Superbet's Email Address Formats

Superbet uses at least 2 format(s):
Superbet Email FormatsExamplePercentage
First.Last@superbet.roJohn.Doe@superbet.ro
77%
First_Last@superbet.roJohn_Doe@superbet.ro
16%
Last.First@superbet.roDoe.John@superbet.ro
5%
FirLast@superbet.roJohDoe@superbet.ro
2%

Frequently Asked Questions

Where is Superbet's headquarters located?

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Superbet's main headquarters is located at București 12, București 011013 Romania. The company has employees across 5 continents, including EuropeSouth AmericaAfrica.

What is Superbet's official website and social media links?

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Superbet's official website is super.xyz and has social profiles on LinkedIn.

What is Superbet's NAICS code?

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Superbet's NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Superbet have currently?

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As of May 2026, Superbet has approximately 1.7K employees across 5 continents, including EuropeSouth AmericaAfrica. Key team members include Chief Executive Officer: A. V.Coo (lucky7 Ventures): J. L.Chief Transformation Officer: J. H.. Explore Superbet's employee directory with LeadIQ.

What industry does Superbet belong to?

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Superbet operates in the Entertainment Providers industry.

What technology does Superbet use?

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Superbet's tech stack includes LookerMicrosoft Power PlatformSegmentPeakonReactn8nMicrosoft OfficeMicrosoft Dynamics 365 Business Central.

What is Superbet's email format?

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Superbet's email format typically follows the pattern of First.Last@superbet.ro. Find more Superbet email formats with LeadIQ.

When was Superbet founded?

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Superbet was founded in 2008.

Superbet

Entertainment ProvidersBucurești, Romania1001-5000 Employees

Superbet is a global tech and entertainment brand based in Bucharest, Romania, delivering technology-driven sports betting and gaming experiences to millions of customers worldwide. Established in 2008 in Romania, the company operates in markets including Brazil, Romania, Belgium, Poland and Serbia. The organization employs between 1,001 and 5,000 people. Superbet emphasizes a customer-centric approach, responsibility, data protection and compliance, and it partners with sports entities to support clubs and athletes. Its growth strategy focuses on expanding across Europe and Latin America, and it leverages a technology stack that includes Looker, React, and Microsoft Dynamics 365 Business Central. Jimmy Maymann was appointed chief executive officer in January 2024.

Section iconCompany Overview

Headquarters
București 12, București 011013 Romania
Website
super.xyz
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2008
Employees
1001-5000

Section iconFunding & Financials

  • $50M$100M

    Superbet's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Superbet's revenue is estimated to be in the range of $50M$100M

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