Insights

Global scale SumUp serves over 4 million merchants across 37 markets with a comprehensive fintech platform, presenting cross-border upsell opportunities for integrated payments, lending, and customer management solutions to expand in multinational merchant portfolios.

Strong funding With substantial funding rounds totaling billions and high-profile investors, SumUp has capital efficiency and growth runway to partner on large-scale deployments, co-create new financial products, and expand merchant acquisition strategies.

POS ecosystem Recent enhancements to POS Pro and lightweight POS solutions show a commitment to affordable, entry-level hardware and software for small businesses, signaling opportunities for bundled hardware-software sales, loyalty, and digital receipts workflows.

Sustainability focus 1% of net revenue from Solo devices is donated to environmental causes, highlighting a purpose-driven brand that can be aligned with sustainability-linked finance, green procurement programs, and ESG-focused merchant partnerships.

Talent and inclusion Recognition as a top global employer for inclusion and continued diversity initiatives position SumUp as a partner for channel programs, training services, and co-branded campaigns that appeal to diverse SME communities and fintech talent pools.

SumUp Tech Stack

SumUp uses 8 technology products and services including Chef Infra, Elastic stack (ELK), Prometheus, and more. Explore SumUp's tech stack below.

  • Chef Infra
    Configuration Management
  • Elastic stack (ELK)
    Data Management
  • Prometheus
    Data Management
  • SQL
    Database
  • HubSpot
    Marketing Automation
  • Cypress.io
    Testing And Qa
  • SOAP
    Web & Portal Technology
  • Ionic
    Web Frameworks

Media & News

SumUp's Email Address Formats

SumUp uses at least 2 format(s):
SumUp Email FormatsExamplePercentage
First.MiddleLast@sumup.co.ukJohn.MichaelDoe@sumup.co.uk
100%
First.Last@sumup.comJohn.Doe@sumup.com
94%
First.Middle@sumup.comJohn.Michael@sumup.com
3%
First@sumup.comJohn@sumup.com
2%
FLast@sumup.comJDoe@sumup.com
1%

Frequently Asked Questions

What is SumUp's official website and social media links?

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SumUp's official website is sumup.co.uk and has social profiles on LinkedInCrunchbase.

How much revenue does SumUp generate?

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As of July 2026, SumUp's annual revenue is estimated to be $1B - $10B.

What is SumUp's NAICS code?

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SumUp's NAICS code is 52 - Finance and Insurance.

How many employees does SumUp have currently?

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As of July 2026, SumUp has approximately 4.2K employees across 6 continents, including EuropeSouth AmericaNorth America. Key team members include Chief Executive Officer Uk: L. G.Ceo Sumup Lithuania & Global Kyc/Aml: S. K.Ceo: D. K.. Explore SumUp's employee directory with LeadIQ.

What industry does SumUp belong to?

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SumUp operates in the Financial Services industry.

What technology does SumUp use?

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SumUp's tech stack includes Chef InfraElastic stack (ELK)PrometheusSQLHubSpotCypress.ioSOAPIonic.

What is SumUp's email format?

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SumUp's email format typically follows the pattern of First.MiddleLast@sumup.co.uk. Find more SumUp email formats with LeadIQ.

How much funding has SumUp raised to date?

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As of July 2026, SumUp has raised $4B in funding. The last funding round occurred on May 01, 2024 for $1.6B.

When was SumUp founded?

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SumUp was founded in 2012.
SumUp logo

SumUp

Financial ServicesEngland, United Kingdom1001-5000 Employees

SumUp is a global fintech company in the financial services industry, founded in 2012 and headquartered in London, United Kingdom. It serves more than 4 million merchants across 37 markets and provides tools to manage payments, finance, and customer relationships. The company reports a workforce of 1,001 to 5,000 employees, with a diverse team of over 3,000 SumUppers across 20 offices worldwide representing more than 90 nationalities. SumUp operates with a social purpose, donating 1% of net revenue from Solo devices to environmental causes and supporting educational and entrepreneurial initiatives globally. It has received industry recognition for inclusion, being named a Top Global Employer by the Stonewall Workplace Equality Index in 2022 and 2023, and won the Fintech Diversity Initiative of the Year at the Irish National Fintech Awards in 2025. In recent activity, SumUp Payments Limited partnered with FreedomPay, Inc. to enhance offerings for retail and hospitality merchants.

Section iconCompany Overview

NAICS Code
52 - Finance and Insurance
Founded
2012
Employees
1001-5000

Section iconFunding & Financials

  • $4B

    SumUp has raised a total of $4B of funding over 17 rounds. Their latest funding round was raised on May 01, 2024 in the amount of $1.6Bas a debt_financing.

  • $1B - $10B

    SumUp's revenue is estimated to be in the range of $1B - $10B

Section iconFunding & Financials

  • $4B

    SumUp has raised a total of $4B of funding over 17 rounds. Their latest funding round was raised on May 01, 2024 in the amount of $1.6Bas a debt_financing.

  • $1B - $10B

    SumUp's revenue is estimated to be in the range of $1B - $10B

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