Insights

Large Audience Reach Stuff connects with nearly 80% of New Zealanders aged 15+ every month through its extensive portfolio of newspapers, magazines, websites, and social media presence, representing a significant advertising opportunity for brands seeking broad national visibility.

Diversified Media Portfolio With offerings spanning traditional print, digital media, and large-scale events like Round the Bays and NZ House & Garden Tours, Stuff provides multiple advertising and sponsorship channels to engage diverse audience segments.

Advanced Technology Stack Utilizing tools like Amazon Web Services, Adobe Experience Manager, and Integral Ad Science, Stuff demonstrates a modern digital infrastructure that supports targeted advertising, data analytics, and content delivery — ideal for innovative marketing solutions.

Strong Market Position As New Zealand’s leading media organization with revenues estimated between 100 and 250 million dollars, Stuff holds a dominant position in the local media landscape, making it a strategic partner for brands aiming to reach the NZ market.

Committed to Employee Engagement With a focus on diversity, inclusion, and flexible working arrangements, Stuff fosters a positive workplace environment, which can be an indicator of a stable company open to collaborative partnerships and B2B engagement opportunities.

Similar companies to Stuff

Stuff Tech Stack

Stuff uses 8 technology products and services including Integral Ad Science, Amazon Web Services, Bunny, and more. Explore Stuff's tech stack below.

  • Integral Ad Science
    Advertising
  • Amazon Web Services
    Cloud Hosting
  • Bunny
    Content Delivery Network
  • Adobe Experience Manager
    Content Management System
  • React
    Javascript Frameworks
  • dc.js
    Javascript Graphics
  • X-XSS-Protection
    Security
  • Adobe Tag Manager
    Tag Management

Media & News

Stuff's Email Address Formats

Stuff uses at least 2 format(s):
Stuff Email FormatsExamplePercentage
First.Last@stuff.co.nzJohn.Doe@stuff.co.nz
100%

Frequently Asked Questions

Where is Stuff's headquarters located?

Minus sign iconPlus sign icon
Stuff's main headquarters is located at 4 Williamson Avenue Auckland, Auckland 1010 New Zealand. The company has employees across 6 continents, including OceaniaNorth AmericaEurope.

What is Stuff's stock symbol?

Minus sign iconPlus sign icon
Stuff is a publicly traded company; the company's stock symbol is 603696.SS.

What is Stuff's official website and social media links?

Minus sign iconPlus sign icon
Stuff's official website is advertise.stuff.co.nz and has social profiles on LinkedIn.

What is Stuff's SIC code NAICS code?

Minus sign iconPlus sign icon
Stuff's SIC code is 2711 - Newspapers: Publishing, or Publishing and Printing NAICS code is 51111 - Newspaper Publishers.

How many employees does Stuff have currently?

Minus sign iconPlus sign icon
As of February 2026, Stuff has approximately 822 employees across 6 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Executive Officer: A. K.Chief People And Sustainability Officer: A. J.Chief Strategy Officer: F. B. G.. Explore Stuff's employee directory with LeadIQ.

What industry does Stuff belong to?

Minus sign iconPlus sign icon
Stuff operates in the Online Audio and Video Media industry.

What technology does Stuff use?

Minus sign iconPlus sign icon
Stuff's tech stack includes Integral Ad ScienceAmazon Web ServicesBunnyAdobe Experience ManagerReactdc.jsX-XSS-ProtectionAdobe Tag Manager.

What is Stuff's email format?

Minus sign iconPlus sign icon
Stuff's email format typically follows the pattern of First.Last@stuff.co.nz. Find more Stuff email formats with LeadIQ.

Stuff

Online Audio and Video MediaAuckland, New Zealand501-1000 Employees

Stuff is the leading media organisation in New Zealand, connecting with almost 80% of Kiwis aged 15+ every month through our newspapers, magazines and websites, as well as social network Neighbourly. We offer quality news, content and experiences that help make New Zealand a better place.

Stuff also runs some of NZ’s largest and most iconic events, including Round the Bays, Central Districts Field Days and NZ House & Garden Tours.

We also offer a great workplace for our employees - from diverse and inclusive people programmes, activity-based and flexible working to international scholarship and mentoring programmes. 

For job opportunities visit our careers site: careers.stuff.co.nz.

Learn more at about.stuff.co.nz.

Section iconCompany Overview

Headquarters
4 Williamson Avenue Auckland, Auckland 1010 New Zealand
SIC Code
2711 - Newspapers: Publishing, or Publishing and Printing
Stock Symbol
603696.SS
NAICS Code
51111 - Newspaper Publishers
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $100M$250M

    Stuff's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Stuff's revenue is estimated to be in the range of $100M$250M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.