Student Media Group
Advertising ServicesDelaware, United States11-50 Employees
Student Media Group (SMG) operates within the Advertising Services sector, focusing on collegiate marketing to connect students with campus communities. Based in Newark, Delaware, the company serves more than 25 colleges and universities nationwide, delivering both on-campus and digital channels that aim to facilitate engagement for students and local businesses alike. Its core offering includes Campus Plan-It, a free annual academic planner distributed to students, which combines a local business guide, deals, schedules, and community events, with an online counterpart and mobile app to help navigate campus life. SMG positions itself as a hub for campus-oriented marketing, seeking to support students and partner organizations through its products. The firm emphasizes a culture built around listening to customers, enthusiasm, positive attitude, a relaxed approach, and tenacity. While the company’s size and scope are modest, its nationwide reach within higher education markets reflects a specialized focus on aligning student audiences with local commercial activity.