Scaleable Workshops Target mid-market and enterprise teams seeking strengths-based development; positioned to upsell from individual coaching to team-wide workshops leveraging CliftonStrengths for organizational culture and performance improvements.

Leadership Focus Leverage co-founders as Gallup-Certified Strengths Coaches to build credibility with HR leaders and executives; emphasize leadership development programs and executive coaching as high-value offerings.

Geographic Expansion Company operates in Charlotte and Atlanta with potential to expand to other dense business hubs; pursue partnerships or pilot programs with regional enterprises to accelerate market penetration.

Technology stack Utilize modern tech like Google Cloud, iCIMS and Webpack to support scalable delivery, onboarding, and client management; propose digital delivery options and platform-based client experiences to increase retention.

Financial Footing Revenue in the mid-range with a lean team; present cost-effective, high-impact programs to smaller teams within larger client organizations and expand referrals from existing clients to accelerate revenue growth.