Cookieless Identity Stiddle offers IRIS cookieless identity resolution that tracks customers across sessions, devices, and platforms for up to three years, enabling richer cross-channel attribution. Sales teams can leverage this for long-term account insights and coordinated multi-touch outreach.

GTM Focus Targeted at go-to-market teams in B2B and D2C, Stiddle emphasizes unified customer journeys from first touch to revenue. This presents a compelling value proposition for sales and marketing alignment initiatives and for selling to revenue operations teams.

Data Fabric Platform sits on top of existing data warehouses and connects CRM, paid media, marketing, and events data to resolve identities. This suggests opportunities with tech-forward firms seeking data consolidation, governance, and actionable analytics without heavy data pipeline rework.

Analytics Drive AI-trained attribution and full analytics BI suite enable measurable impact on marketing spend and revenue attribution. This aligns well with CROs and VP of Marketing looking to optimize campaigns and justify investments.

SMB to Emerging With a small team profile and $1M-$10M revenue, Stiddle targets growing companies that need scalable customer intelligence without enterprise-scale overhead. Ideal for SDR outreach focused on mid-market companies expanding data-driven GTM capabilities.