Innovative Product Line Starla Wines offers a unique range of better-for-you non-alcoholic wines infused with botanicals, appealing to health-conscious consumers seeking luxury without alcohol, calories, or sugar.

Recent Market Launch The company recently launched Starla Sips mini packs, targeting the on-the-go and casual drink market, which presents opportunities for merchandising in convenience stores, wellness venues, and boutique alcohol outlets.

Strategic Technology Use With a tech stack that includes social media pixels and user engagement tools, Starla Wines can leverage data-driven marketing to effectively target health-conscious, lifestyle-oriented demographics.

Growing Brand Recognition Media coverage and a high-profile partnership with BevZero for de-alcoholizing technology suggest increasing brand visibility, creating potential for collaborations and retail expansion efforts.

Market Opportunity Operating in a niche with revenue under $1 million but shown product innovation and recent launches, Starla Wines presents opportunities for strategic partnerships, distribution expansion, and targeting the wellness beverage segment.