Insights

Global reach St Michel supplies products to over 100 countries, indicating a seasoned export operation and potential to cross-sell ingredients, packaging, and private label opportunities to international distributors and retailers.

Growth engine With eight French production sites and ongoing lines expansion, there is capacity to scale partnerships in volumes, co-create new product lines, or leverage contract manufacturing for regional clients seeking scale.

Premium positioning Strong brand recognition across consumer and professional lines (St Michel, Bonne Maman) and a focus on ingredient origin and animal welfare suggest opportunities for premium ingredients, sustainable packaging collaborations, and B2B gourmet product development.

Sustainability focus RSE initiative Goût de la transmission centers on quality, origin, producer welfare, and environment, presenting sale angles for ESG-aligned supply agreements, responsible sourcing programs, and storytelling-driven marketing partnerships.

Digital readiness Adoption of SAP, SQL, CRM/marketing tools and presence on digital tech stack implies readiness for data-driven partnerships, demand generation programs, and scalable channel strategies with analytics-backed sales outreach.

Similar companies to ST MICHEL BISCUITS

ST MICHEL BISCUITS Tech Stack

ST MICHEL BISCUITS uses 8 technology products and services including Matomo, TikTok Pixel, cdnjs, and more. Explore ST MICHEL BISCUITS's tech stack below.

  • Matomo
    Analytics
  • TikTok Pixel
    Analytics
  • cdnjs
    Content Delivery Network
  • Open Graph
    Content Management System
  • SAP
    Customer Relationship Management
  • SQL
    Database
  • SendGrid
    Email Delivery
  • Mautic
    Marketing Automation

Media & News

ST MICHEL BISCUITS's Email Address Formats

ST MICHEL BISCUITS uses at least 2 format(s):
ST MICHEL BISCUITS Email FormatsExamplePercentage
First.Last@stmichel.frJohn.Doe@stmichel.fr
97%
Last.First@stmichel.frDoe.John@stmichel.fr
2%
First.Middle@stmichel.frJohn.Michael@stmichel.fr
1%

Frequently Asked Questions

Where is ST MICHEL BISCUITS's headquarters located?

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ST MICHEL BISCUITS's main headquarters is located at 2 Boulevard de L'industrie Contres, Centre-val de Loire 41700 France. The company has employees across 4 continents, including EuropeAfricaNorth America.

What is ST MICHEL BISCUITS's official website and social media links?

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ST MICHEL BISCUITS's official website is entreprise.stmichel.fr and has social profiles on LinkedIn.

What is ST MICHEL BISCUITS's SIC code NAICS code?

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ST MICHEL BISCUITS's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 311 - Food Manufacturing.

How many employees does ST MICHEL BISCUITS have currently?

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As of May 2026, ST MICHEL BISCUITS has approximately 920 employees across 4 continents, including EuropeAfricaNorth America. Key team members include President: X. G.Head Of Sales Northern & Central Europe: G. C.Président Chairman: B. R.. Explore ST MICHEL BISCUITS's employee directory with LeadIQ.

What industry does ST MICHEL BISCUITS belong to?

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ST MICHEL BISCUITS operates in the Food and Beverage Manufacturing industry.

What technology does ST MICHEL BISCUITS use?

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ST MICHEL BISCUITS's tech stack includes MatomoTikTok PixelcdnjsOpen GraphSAPSQLSendGridMautic.

What is ST MICHEL BISCUITS's email format?

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ST MICHEL BISCUITS's email format typically follows the pattern of First.Last@stmichel.fr. Find more ST MICHEL BISCUITS email formats with LeadIQ.

When was ST MICHEL BISCUITS founded?

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ST MICHEL BISCUITS was founded in 1905.

ST MICHEL BISCUITS

Food and Beverage ManufacturingCentre-val de Loire, France501-1000 Employees

St Michel Biscuits is a French food and beverage manufacturer focused on biscuits and pâtisserie. It remains a family-owned, independent business that operates eight production sites across France, with ongoing additions to its lines. The company markets brands such as St Michel and Bonne Maman, along with a professional range for industry customers, and emphasizes ingredient quality, origin, animal welfare, and environmental stewardship as part of its Goût de la transmission program.

Its products are distributed internationally to more than 100 countries, reflecting a presence in the biscuit and pastry sector. Headquartered in Contres in the Centre-Val de Loire region, the company serves both consumer and professional markets while fostering new talent and maintaining a broad range of roles across qualification levels.

Section iconCompany Overview

Headquarters
2 Boulevard de L'industrie Contres, Centre-val de Loire 41700 France
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
311 - Food Manufacturing
Founded
1905
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    ST MICHEL BISCUITS's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    ST MICHEL BISCUITS's revenue is estimated to be in the range of $10M$25M

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