Insights

Strategic Partnerships Sportsman's Guide has a history of partnerships and sponsorships in the outdoor community, including ongoing affiliation with Whitetails Unlimited. This presents an opportunity to propose co-branded promotions, exclusive bundles, and event-based collaborations to expand reach within hunting and conservation-minded audiences.

Acquisition & Growth Recent acquisition of Salt Strong signals a growth and diversification strategy in the fishing and outdoor markets. Targeted outreach could focus on integrating Salt Strong’s customer base with Sportsman's Guide via cross-sell campaigns, fishing gear bundles, and loyalty program synergies.

Ecommerce Opportunities As a leading e-retailer with a robust online presence, there is potential to offer exclusive online deals, private-label product launches, and marketplace partnerships that leverage their existing tech stack and customer data to drive higher average order value and repeat purchases.

Logistics Optimization The closure of a distribution facility in South St. Paul indicates ongoing logistics optimization. This creates opportunities to propose fulfillment efficiency solutions, last-mile delivery enhancements, reverse logistics services, and scalable warehousing partnerships to support growth.

Product Ecosystem Their focus spans hunting, fishing, firearms, camping, and outdoor living, with a mix of top-name and private-label brands. There is room to propose exclusive product lines, cross-category bundles, and seasonal campaigns that align with demand cycles across outdoor activities.

Sportsman's Guide Tech Stack

Sportsman's Guide uses 8 technology products and services including DoubleClick Floodlight, PayPal Marketing Solutions, Snowplow, and more. Explore Sportsman's Guide's tech stack below.

  • DoubleClick Floodlight
    Advertising
  • PayPal Marketing Solutions
    Analytics
  • Snowplow
    Analytics
  • Lucky Orange
    Analytics
  • Oracle 12c
    Database
  • Font Awesome
    Font Scripts
  • Cisco
    Network Hardware
  • PHP
    Programming Languages

Sportsman's Guide's Email Address Formats

Sportsman's Guide uses at least 1 format(s):
Sportsman's Guide Email FormatsExamplePercentage
First.Last@sportsmansguide.comJohn.Doe@sportsmansguide.com
64%
FLast@sportsmansguide.comJDoe@sportsmansguide.com
31%
FirstLast@sportsmansguide.comJohnDoe@sportsmansguide.com
4%
Last@sportsmansguide.comDoe@sportsmansguide.com
1%

Frequently Asked Questions

What is Sportsman's Guide's phone number?

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You can contact Sportsman's Guide's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Sportsman's Guide's official website and social media links?

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Sportsman's Guide's official website is sportsmansguide.com and has social profiles on LinkedIn.

What is Sportsman's Guide's SIC code NAICS code?

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Sportsman's Guide's SIC code is 5961 - Catalog and Mail-Order Houses NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Sportsman's Guide have currently?

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As of July 2026, Sportsman's Guide has approximately 201 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Director Of Customer Experience: T. I.Inventory Controller And Returns Specialist: T. K.Merchandise Manager: A. L. O.. Explore Sportsman's Guide's employee directory with LeadIQ.

What industry does Sportsman's Guide belong to?

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Sportsman's Guide operates in the Sporting Goods Manufacturing industry.

What technology does Sportsman's Guide use?

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Sportsman's Guide's tech stack includes DoubleClick FloodlightPayPal Marketing SolutionsSnowplowLucky OrangeOracle 12cFont AwesomeCiscoPHP.

What is Sportsman's Guide's email format?

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Sportsman's Guide's email format typically follows the pattern of First.Last@sportsmansguide.com. Find more Sportsman's Guide email formats with LeadIQ.

When was Sportsman's Guide founded?

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Sportsman's Guide was founded in 1977.
Sportsman's Guide logo

Sportsman's Guide

Sporting Goods ManufacturingMinnesota, United States201-500 Employees

Sportsman's Guide is a South Saint Paul, Minnesota-based retailer that focuses on outdoor sporting goods. It operates primarily as an online and catalog retailer, offering gear for hunting, fishing, shooting, firearms and ammo, as well as clothing and footwear, camping equipment, military surplus, and other outdoor living products. The company is part of a broader outdoor adventure group that sells both widely recognized brands and private-label products through its e-commerce business, reflecting growth from a founder’s basement to a major retailer. With a workforce in the hundreds, the company serves outdoor enthusiasts and professionals seeking reliable gear for outdoor activities and related pursuits. In April 2026, Sportsman's Guide announced a continued national sponsorship with Whitetails Unlimited, marking an expanded collaboration with an outdoor organization.

Section iconCompany Overview

Phone number
SIC Code
5961 - Catalog and Mail-Order Houses
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1977
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Sportsman's Guide's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Sportsman's Guide's revenue is estimated to be in the range of $25M$50M

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