Enterprise partnerships SportsBoard already serves high-profile organizations (NBA, Dartmouth, Stanford camps, Northwestern, Vanderbilt) and has a revenue model that supports value-based upsells through digital assessments, leaderboards, and video evaluations. A sales opportunity exists in expanding multi-club or conference-wide contracts with similar elite programs and scouting organizations.

Revenue-focused upsell Clubs and academies can justify higher fees by offering SportsBoard’s digital assessment workflow, year-over-year athlete development tracking, and real-time publishable results. Target growth-stage clubs looking to professionalize operations and monetize value-added analytics.

Trials and showcases The platform enhances tryouts, camps, showcases, and clinics with offline/online capability, real-time leaderboards, and rapid distribution of evaluations. This creates sales angles around optimization of events, faster post-event ROI, and potential partnerships with event organizers and league operators.

Recruiting efficiency Recruiting and scouting organizations can capture notes and categorize candidates within the app for quick review, offering a selling point to college coaches and professional bodies seeking streamlined candidate management and faster decision cycles.

SMB to mid-market fit With 11-50 employees and a funding round of $4.8M, SportsBoard sits between smaller startups and larger incumbents. There is an opportunity to target similarly sized clubs, academies, and regional associations that need scalable, cloud-based workflow solutions with potential for channel partnerships and integrations with existing tech stacks (Google Workspace, Stripe, etc.).