Retail Expansion Sports Research has active national retail traction, including a Magtein launch in Costco and plans for about 40 new SKUs next year. Sales opportunities include pursuing additional club and mass retailers, accelerating private label partnerships, exclusive SKU deals, and regional distributor programs to scale reach.

Product Development Ongoing SKU development and a hydration line indicate a need for supply chain capacity, ingredient sourcing, and packaging design support. Sales play: offer contract manufacturing or private label production, accelerate co development projects, and provide ingredient sourcing or turnkey packaging solutions.

Trade Show Partnerships The company invests in live events (Natural Products Expo West) and has a dedicated marketing leadership hire. Sales angle: offer turnkey trade show packages including booth design, lead capture, digital assets, sponsored content, and co marketing collaborations to maximize event ROI and drive retailer interest.

Omnichannel Growth With SAP, Google Analytics, Facebook Pixel and GDPR in the tech stack, Sports Research is positioned for data driven growth. Sales strategy: propose ecommerce and marketplace optimization, analytics driven audience targeting, CRM integration, and supply chain planning enhancements to boost efficiency and conversion.

Quality and Compliance Past regulatory concerns in 2019 highlight the importance of robust labeling accuracy and compliance processes. Value proposition: offer QA QC services, labeling audits, regulatory reviews, and third party certifications to reduce risk and strengthen retailer and consumer confidence.