Insights

Diversified Product Portfolio Spiral offers a broad range of office equipment and supplies, including binding, laminating, finishing tools, and new shipping and protective solutions, providing multiple product cross-selling opportunities.

Strong Market Presence With longstanding operations since 1932 and locations across New Jersey, Illinois, and California, Spiral has established a reputable brand in the corporate and government sectors, supporting upselling in institutional and large-volume accounts.

Recent Acquisition Growth The acquisition of European thermal binding leader Bindomatic AB and the leadership transition in 2020 suggest opportunities to expand product offerings, entering new markets, and strengthen distributor partnerships.

Tech-Driven Engagement Utilizing digital tools like Google Analytics and Zendesk indicates a focus on data-driven marketing and customer service, enabling targeted outreach and personalized sales strategies.

Financial Stability With revenues ranging from 250 million to 500 million dollars, Spiral's strong financial base provides capacity for upselling, expanding product lines, and engaging in strategic partnerships to drive revenue growth.

Spiral Tech Stack

Spiral uses 8 technology products and services including Crazy Egg, Zendesk, Asana, and more. Explore Spiral's tech stack below.

  • Crazy Egg
    Analytics
  • Zendesk
    Documentation Tools
  • Asana
    Issue Trackers
  • React
    Javascript Frameworks
  • OWL Carousel
    Javascript Libraries
  • hreflang
    Miscellaneous
  • Google Analytics
    Web Analytics
  • Twitter
    Widgets

Media & News

Spiral's Email Address Formats

Spiral uses at least 1 format(s):
Spiral Email FormatsExamplePercentage
FLast@spiralbinding.comJDoe@spiralbinding.com
94%
FirstLast@spiralbinding.comJohnDoe@spiralbinding.com
4%
First.Last@spiralbinding.comJohn.Doe@spiralbinding.com
2%

Frequently Asked Questions

Where is Spiral's headquarters located?

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Spiral's main headquarters is located at Totowa, New Jersey 07512 United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Spiral's phone number?

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You can contact Spiral's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Spiral's official website and social media links?

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Spiral's official website is spiralbinding.com and has social profiles on LinkedIn.

What is Spiral's NAICS code?

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Spiral's NAICS code is 45321 - Office Supplies and Stationery Stores.

How many employees does Spiral have currently?

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As of April 2026, Spiral has approximately 318 employees across 6 continents, including North AmericaAsiaEurope. Key team members include Cfo: S. O.Chief Financial Officer: L. C.Chief Fiancial Officer: R. D.. Explore Spiral's employee directory with LeadIQ.

What industry does Spiral belong to?

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Spiral operates in the Retail Office Equipment industry.

What technology does Spiral use?

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Spiral's tech stack includes Crazy EggZendeskAsanaReactOWL CarouselhreflangGoogle AnalyticsTwitter.

What is Spiral's email format?

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Spiral's email format typically follows the pattern of FLast@spiralbinding.com. Find more Spiral email formats with LeadIQ.

When was Spiral founded?

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Spiral was founded in 1932.

Spiral

Retail Office EquipmentNew Jersey, United States201-500 Employees

Spiral (Spiral Binding LLC) is the leader in providing quality binding, laminating, finishing equipment and supplies, and photographic accessories in the United States. Adapting to its customers' needs, Spiral has expanded its portfolio to include shipping packaging, personal protective equipment, and more.

Spiral serves major corporations, small to large-sized businesses, printers, facility management organizations, retail chains, and educational markets. In addition, Spiral also services local, state, and federal governments.

It offers custom presentation solutions, binding equipment, binding supplies, punching equipment with interchangeable dies, document finishing equipment, and laminating and mounting supplies. The company also provides identification products, mail room equipment, and supplies, shrink wrap and strapping equipment and supplies, shredding equipment, and office products. In addition, it offers refurbished equipment, business presentation solutions, and lease financing options. 

It has locations in New Jersey, Illinois, and California. Spiral was founded in 1932 and is headquartered in Totowa, New Jersey.

Section iconCompany Overview

Headquarters
Totowa, New Jersey 07512 United States
Phone number
NAICS Code
45321 - Office Supplies and Stationery Stores
Founded
1932
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    Spiral's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Spiral's revenue is estimated to be in the range of $250M$500M

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