Insights

Growth potential Mid-market market research consultancy with 11-50 employees suggests capacity to scale partnerships with larger brands seeking agile, innovative insights. Position Sparketing as a flexible, lean analytics partner for Fortune 500 clients.

Analytics depth Multi-disciplinary approach across quantitative, qualitative, social and advanced analytics indicates opportunities to upsell integrated research programs, including audience segmentation, brand repositioning and analytics-driven decision support.

Tech-enabled Reliance on modern tools and a modern tech stack (Squarespace, Google Workspace, various web and security technologies) suggests ease of collaboration, potential for offering secure data sharing, dashboards, and client portals as value-added services.

Market positioning Located in Chicago's Fulton Market with a start-up culture targeting Fortune 500 clients signals an opportunity to pursue strategic collaborations with major brands seeking innovative, agile research partners in urban hubs.

Financial profile Revenue in the $1M-$10M range and a lean team implies high growth potential but a need for scalable client acquisition, retainer-based engagements, and clear value propositions to drive larger deals with enterprise customers.

Similar companies to Sparketing

Sparketing Tech Stack

Sparketing uses 8 technology products and services including Squarespace, Webpack, Squarespace Commerce, and more. Explore Sparketing's tech stack below.

Sparketing's Email Address Formats

Sparketing uses at least 2 email formats:
Sparketing Email FormatsExamplePercentage
First@spktg.comJohn@spktg.com
95%
First.Last@spktg.comJohn.Doe@spktg.com
5%

Frequently Asked Questions

What is Sparketing's phone number?

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You can contact Sparketing's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Sparketing's official website and social media links?

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Sparketing's official website is spktg.com and has social profiles on LinkedIn.

How much revenue does Sparketing generate?

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As of September 2026, Sparketing's annual revenue is estimated to be $1M - $10M.

What is Sparketing's SIC code and NAICS code?

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Sparketing's SIC code is 8732 - Commercial Economic, Sociological, and Educational Research and NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Sparketing have currently?

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As of September 2026, Sparketing has approximately 11 employees across 2 continents, including North America and Europe. Key team members include Growth Advisor | Board Member | Fractional Cmo | B2b Saas, Ai & Revenue Leadership: J. F., Director: M. L. C. and Consultant: H. L. Explore Sparketing's employee directory with LeadIQ.

What industry does Sparketing belong to?

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Sparketing operates in the Market Research industry.

What technology does Sparketing use?

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Sparketing's tech stack includes Squarespace, Webpack, Squarespace Commerce, Google Workspace, Google Fonts API, Modernizr, HSTS and GoDaddy.

What is Sparketing's email format?

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Sparketing's email format typically follows the pattern of First@spktg.com. Find more Sparketing email formats with LeadIQ.

When was Sparketing founded?

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Sparketing was founded in 2012.
Sparketing logo

Sparketing

Market ResearchIllinois, United States11-50 Employees

Sparketing is a data insights consultancy that applies a multidisciplinary approach to market research, consulting, and analytics. It supports a range of engagements, from audience segmentation to brand repositioning strategies. The firm combines quantitative, qualitative, social, and advanced analytics methods to develop and execute marketing research solutions.

Based in Chicago, Illinois, in the Fulton Market District, Sparketing sits within the market research industry and maintains a startup culture. Its client base includes Fortune 500 companies seeking insights to inform strategic marketing decisions.

Section iconCompany Overview

Phone number
Website
spktg.com
SIC Code
8732 - Commercial Economic, Sociological, and Educational Research
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Sparketing's revenue is estimated to be in the range of $1M - $10M

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