Strong Regional Presence The Southern Highland Craft Guild has established a significant footprint across nine southeastern states with nearly 900 craftspeople, providing a substantial network of artisans and potential partnerships within the Appalachian craft community.

Educational Engagement With extensive educational programs including craft demonstrations, community events, and a public library, there are opportunities to collaborate on workshops, craft supplies, and educational materials tailored to craft enthusiasts and institutions.

Retail and Expos Operating four craft shops and hosting two major annual craft expositions, the Guild offers multiple touchpoints for selling craft supplies, promotional collaborations, or providing sponsorship and educational resources during events.

Market Niche Focus Specializing in Appalachian and Southern Highlands crafts, targeted marketing and product development can resonate strongly with the Guild’s demographic, emphasizing regional authenticity and traditional craftsmanship.

Growth and Funding Scope While currently generating modest revenue under 1 million dollars, there is potential for growth through expanded product lines, digital sales channels, and partnerships that leverage the Guild’s reputation and regional influence.