Insights

Accessible wellness Softub Spas offers portable, low-maintenance water therapy solutions that run on standard 120V outlets, enabling easy deployment for a wide customer base and reducing barriers to entry for retailers and end-users in both domestic and international markets.

Energy efficient positioning Highlight the energy-efficient design and weather-resistant features as a differentiator to sustainable buyers and retirement communities, spas operators, and health-focused consumers seeking cost-effective wellness solutions.

Health-focused selling Market the product’s potential to assist with arthritis, chronic pain, and sleep disorders to healthcare-adjacent channels, senior living facilities, and wellness practitioners who influence adoption of home-based therapy devices.

Omnichannel tech stack Leverage Softub Spas’ e-commerce readiness across Shopify and WooCommerce, complemented by WordPress, Google Cloud, and Zendesk Chat to optimize digital lead capture, personalized outreach, and post-sale support for high-conversion campaigns.

Global expansion potential With distribution across all 50 states and 30+ foreign countries, identify opportunities to partner with regional distributors, promote seasonal campaigns, and expand after-sales services to international markets to accelerate revenue growth.

Similar companies to Softub Spas

Softub Spas Tech Stack

Softub Spas uses 8 technology products and services including Sucuri, WordPress, CookieYes, and more. Explore Softub Spas's tech stack below.

Softub Spas's Email Address Formats

Softub Spas uses at least 4 email formats:
Softub Spas Email FormatsExamplePercentage
First@softub.comJohn@softub.com
50%
FLast@softub.comJDoe@softub.com
35%
First.Last@softub.comJohn.Doe@softub.com
9%
FirstLast@softub.comJohnDoe@softub.com
6%

Frequently Asked Questions

What is Softub Spas's official website and social media links?

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Softub Spas's official website is softub.com and has social profiles on LinkedIn.

How much revenue does Softub Spas generate?

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As of August 2026, Softub Spas's annual revenue is estimated to be $50M - $100M.

What is Softub Spas's NAICS code?

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Softub Spas's NAICS code is 44-45 - Retail Trade.

How many employees does Softub Spas have currently?

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As of August 2026, Softub Spas has approximately 80 employees across 2 continents, including North America and Europe. Key team members include Owner: R. B., Information Technology Director: B. L. and Gerant: D. S. Explore Softub Spas's employee directory with LeadIQ.

What industry does Softub Spas belong to?

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Softub Spas operates in the Retail industry.

What technology does Softub Spas use?

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Softub Spas's tech stack includes Sucuri, WordPress, CookieYes, Shopify, WooCommerce, Google Cloud, Zendesk Chat and WP Engine.

What is Softub Spas's email format?

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Softub Spas's email format typically follows the pattern of First@softub.com. Find more Softub Spas email formats with LeadIQ.

When was Softub Spas founded?

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Softub Spas was founded in 1986.
Softub Spas logo

Softub Spas

RetailCalifornia, United States51-200 Employees

Softub Spas is a retailer based in Valencia, California, that has distributed portable, low-maintenance water therapy solutions since 1986. The company focuses on spas that can operate from a standard 120V outlet and heat without a separate heater, offering a setup that is designed to be easy to install and maintain. Its products are aimed at customers seeking energy-efficient, weather-resistant spa solutions that can address conditions such as arthritis, chronic pain, and sleep disorders, delivering both therapeutic benefits and convenience. Softub Spas serves customers across all 50 states and more than 30 foreign countries, highlighting its broad geographic reach within the consumer spa market. The business positions itself within the retail sector, emphasizing practical, simple-to-use wellness products for a diverse client base. Based in the greater Los Angeles area, the company notes a workforce that reflects mid-sized operations and a long-standing presence in the portable spa industry. A recent development highlights its ongoing emphasis on portable, easily operated spa solutions designed for broad accessibility.

Section iconCompany Overview

Website
softub.com
NAICS Code
44-45 - Retail Trade
Founded
1986
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    Softub Spas's revenue is estimated to be in the range of $50M - $100M

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