Insights

Engaged Young Audience With over 20 million monthly young consumers actively engaging with Sneaker News digital channels, there is a significant opportunity to offer targeted advertising, branded content, or sponsorships that resonate with this demographic's interests and purchasing behaviors.

Active Market Presence Recent exclusive launches and collaborations like the Air Jordan Luka 2 Nebula and Stussy x Nike Air Penny 2 collection demonstrate Sneaker News's influence in promoting new sneaker releases, presenting opportunities for partnerships with brands seeking to maximize visibility ahead of product launches.

Growing Community Platforms The launch of Web3 initiatives such as the Sneaker News Collector Club and SNKR FRENS indicates a deepening engagement with digital communities, opening doors for innovative marketing collaborations, exclusive product releases, and loyalty programs to boost customer retention.

Tech-Driven Outreach Utilizing advanced technology stacks like AWS, Algolia, and SEO tools suggests an emphasis on high-quality content delivery and discoverability, providing opportunities to enhance digital marketing efforts through personalized recommendations and targeted outreach.

Financial Stability With revenue estimates between $25 million and $50 million, Sneaker News is positioned as a financially stable platform, making it an attractive partner for brands looking for reliable advertising channels and collaborative ventures in the sneaker and streetwear market.

Sneaker News Tech Stack

Sneaker News uses 8 technology products and services including OneTag, Amazon Web Services, Open Graph, and more. Explore Sneaker News's tech stack below.

  • OneTag
    Advertising
  • Amazon Web Services
    Cloud Hosting
  • Open Graph
    Content Management System
  • MySQL
    Database
  • Google Fonts API
    Font Scripts
  • Yoast SEO
    Search Engines
  • Algolia
    Search Engines
  • Tailwind CSS
    UI Frameworks

Media & News

Sneaker News's Email Address Formats

Sneaker News uses at least 1 format(s):
Sneaker News Email FormatsExamplePercentage
First@sneakernews.comJohn@sneakernews.com
50%
First.Last@sneakernews.comJohn.Doe@sneakernews.com
30%
Last@sneakernews.comDoe@sneakernews.com
15%
FirstLas@sneakernews.comJohnDoe@sneakernews.com
5%

Frequently Asked Questions

Where is Sneaker News's headquarters located?

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Sneaker News's main headquarters is located at 41 Elizabeth St, New York, 10013, US. The company has employees across 2 continents, including North AmericaAfrica.

What is Sneaker News's official website and social media links?

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Sneaker News's official website is sneakernews.com and has social profiles on LinkedIn.

How many employees does Sneaker News have currently?

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As of October 2025, Sneaker News has approximately 18 employees across 2 continents, including North AmericaAfrica. Key team members include Director/Editor In Chief: J. K.Director Of Marketing And Partnerships: J. H.Revenue / Affiliates Manager: B. Y.. Explore Sneaker News's employee directory with LeadIQ.

What industry does Sneaker News belong to?

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Sneaker News operates in the Online Audio and Video Media industry.

What technology does Sneaker News use?

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Sneaker News's tech stack includes OneTagAmazon Web ServicesOpen GraphMySQLGoogle Fonts APIYoast SEOAlgoliaTailwind CSS.

What is Sneaker News's email format?

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Sneaker News's email format typically follows the pattern of First@sneakernews.com. Find more Sneaker News email formats with LeadIQ.

When was Sneaker News founded?

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Sneaker News was founded in 2007.

Sneaker News

Online Audio and Video MediaUnited States11-50 Employees

Sneaker News is a digital media company founded in 2007 by Yu-Ming Wu out of a desire to provide the sneakerhead community with a singular source that served up all the relevant news in the footwear world. It has since evolved into the web’s premiere destination for sneakerheads-gathering release dates, previews of upcoming projects, NBA sneaker wears, and more in one premium channel. Today, through it digital channels serve over 20 million young consumers a month.

Section iconCompany Overview

Headquarters
41 Elizabeth St, New York, 10013, US
Founded
2007
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Sneaker News's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Sneaker News's revenue is estimated to be in the range of $25M$50M

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