Insights

Audience Reach Smosh is the largest sketch comedy brand on the Internet with over 46 million subscribers and 16 billion views across its YouTube channels, indicating a broad and highly engaged audience ideal for cross-promotions, branded content, and sponsor partnerships.

Monetization & Tech Current tech stack includes optimizers, ad networks, e-commerce payments and HR tools (Optimizely, Google AdSense, Drupal, Squarespace, Apple Pay, Google Pay, BambooHR), suggesting opportunities to offer advertising solutions, premium collaboration, or platform optimization services.

Expansion Signals Recent launches of Sword AF series on Smosh Games and a new Games channel series in 2023 indicate active content diversification and platform expansion, presenting opportunities for sponsorships, production partnerships, and multi-channel campaigns.

Audience Demographics Youth-targeted digital comedy presence and past collaborations with organizations (DEA anti-drug campaign) imply a captive, younger audience receptive to educational, lifestyle, and entertainment products, ideal for youth-focused brands and cause-marketing initiatives.

Financial Scale Estimated revenue in the moderate tens of millions with a mid-size team suggests capacity for scalable partnerships, affiliate programs, and co-branded content ventures without overextension.

Similar companies to Smosh

Smosh Tech Stack

Smosh uses 8 technology products and services including Optimizely, Google AdSense, Drupal, and more. Explore Smosh's tech stack below.

Smosh's Email Address Formats

Smosh uses at least 3 email formats:
Smosh Email FormatsExamplePercentage
First@smosh.comJohn@smosh.com
81%
Last@smosh.comDoe@smosh.com
16%
FLast@smosh.comJDoe@smosh.com
3%

Frequently Asked Questions

What is Smosh's official website and social media links?

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Smosh's official website is smosh.com and has social profiles on LinkedIn.

How much revenue does Smosh generate?

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As of August 2026, Smosh's annual revenue is estimated to be $25M - $50M.

What is Smosh's NAICS code?

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Smosh's NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Smosh have currently?

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As of August 2026, Smosh has approximately 101 employees across 3 continents, including North America, Africa and Europe. Key team members include Head Costume Designer: F. G., Vice President, Production And Operations: L. V. L. A. and Director Of Photography: B. I. Explore Smosh's employee directory with LeadIQ.

What industry does Smosh belong to?

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Smosh operates in the Entertainment Providers industry.

What technology does Smosh use?

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Smosh's tech stack includes Optimizely, Google AdSense, Drupal, Squarespace, Asana, Apple Pay, Google Pay and BambooHR.

What is Smosh's email format?

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Smosh's email format typically follows the pattern of First@smosh.com. Find more Smosh email formats with LeadIQ.

When was Smosh founded?

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Smosh was founded in 2005.
Smosh logo

Smosh

Entertainment ProvidersCalifornia, United States51-200 Employees

Smosh is a prominent online entertainment brand focused on sketch comedy, operating a family of YouTube channels: Smosh, Smosh Pit, Smosh Games, and SmoshCast. The channels are among the most popular on YouTube, with more than 46 million subscribers and 16 billion views, reflecting a broad audience for humorous and gaming content.

Based in North Hollywood, California, Smosh is run by a mid-sized team in the digital entertainment space. In 2023, the company expanded its offerings with Sword AF, a D&D-themed series on its Games channel, with the first episode released in June and developed with a notable cast and creative team drawn from a prior project. The channel network delivers a range of sketch-based material and game-related programming through its online channels.

Section iconCompany Overview

Website
smosh.com
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2005
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Smosh's revenue is estimated to be in the range of $25M - $50M

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