Regional Audience Reach SKY4 TV serves a significant regional market, reaching over 770,000 homes and 1.8 million viewers across northeastern North Carolina and southeastern Virginia, presenting opportunities to offer targeted advertising solutions aligned with local businesses.
Growing Local Presence As a fully independent station owned by Lockwood Broadcast Group, SKY4 TV is well-positioned to partner with regional advertisers seeking community-focused media channels that deliver high local engagement and brand visibility.
Digital Integration With a tech stack that includes tools like Google Tag Manager and Facebook, SKY4 TV demonstrates an active digital presence, opening avenues for digital advertising, online content monetization, and data-driven marketing services.
Mid-Sized Market Potential Operating with an employee base of up to 50 and revenue estimates between 10 and 25 million dollars, SKY4 TV is a substantial media outlet that can benefit from solutions supporting operational efficiency, audience analytics, and revenue growth.
Targeted Media Opportunities Given their broadcast range and local focus, there is potential to develop customized media packages, including local sponsorships, event partnerships, and content distribution, tailored to regional brands aiming to deepen community connections.