Strategic Accounts Target high-profile Chicagoland venues and institutions already served by SVB (O’Hare Airport, Allstate Arena, Arlington International Racetrack, Woodfield Mall, Northwestern University, Wrigley Field) for cross-sell of bundled beverage programs, including craft beer lines, spirits, and non-alcoholic options.
Extensive Distributor Network Leverage SVB’s 28+ suppliers and 2,400+ active retailers with a 100% pre-sell model to position premium and limited-release beers, wines, and spirits to retailers seeking reliable pre-order fulfillment and differentiated listings.
Large Operational Footprint Utilize SVB’s 110,000 sq ft Wheeling facility and established delivery fleet to offer timely, reliable white-glove delivery to retailers and on-premise accounts, enabling just-in-time stock for seasonal promotions and event-driven sales.
Data-Driven Selling Capitalize on SVB’s pre-sell sales process and digital order generation tools to provide retailers requested assortments, promotional support, and data-backed recommendations for craft and import categories.
Growth Readiness Position SVB as a partner for expansion into growing segments such as non-alcoholic beverages, premium spirits, and ready-to-drink formats, aligning with evolving consumer trends while leveraging existing retail relationships.