Expanding Footprint SkinnyFATS has been actively expanding its presence through recent openings in Salt Lake City, Dallas, and Downtown Summerlin, creating opportunities to market customized corporate catering, group meal packages, and location-specific promotions.
Diverse Menu Appeal With a split menu catering to both healthy and indulgent tastes, SkinnyFATS attracts a broad customer base seeking nutritious options alongside flavorful, comfort-food style offerings, opening avenues for targeted branding partnerships and health-focused product collaborations.
Tech-Enabled Operations Utilizing advanced technology like MySQL, Google Maps, and e-commerce functionalities, SkinnyFATS demonstrates a modern, scalable digital infrastructure, ideal for integrating loyalty programs, online ordering solutions, and digital marketing campaigns to enhance customer engagement.
Collaborative Opportunities The company's collaborations with Doughp and its merger with Graffiti Hospitality highlight a propensity for partnerships and innovative concepts, providing potential pathways for co-branded experiences, joint marketing ventures, and cross-promotional initiatives.
Growth Potential With multiple new locations and a flexible menu appealing to health-conscious and traditional diners respectively, SkinnyFATS presents a significant sales opportunity for expanding product lines, packaged goods, or exclusive menu items tailored to regional tastes and dietary preferences.