Research Fleet Growth Leverage Simrad's status as the world's most recognized professional fish finding brand and its research vessel focus to win contracts with universities, national labs, and government ocean programs seeking advanced sonar, echo sounders and catch-monitor instrumentation—expand across research fleets and regulatory reporting use cases.

Data Driven Offerings Bundle Simrad hardware with OSIsoft PI and other data platforms to deliver real time analytics, dashboards and data-driven decision making for fishing fleets, vessel operators, and researchers, enabling scalable service and recurring revenue through analytics subscriptions and maintenance.

Global Service Network Promote worldwide sales and service capabilities as a differentiator for offshore and remote markets, offering maintenance, calibration, spare parts and service contracts to minimize downtime on both commercial fleets and research vessels.

Digital Ecosystem Position as part of a broader Kongsberg Digital and KSAT ecosystem, enabling cloud data delivery, mapping and remote monitoring, and potential collaboration with ocean mapping and satellite imagery partners to extend value for customers at sea.

Sustainability Focus Highlight catch monitoring and sonar powered solutions that support sustainable fisheries management, regulatory compliance and traceability, appealing to government, NGOs and fleet operators seeking responsible practices.