Premium wine distribution SIMPLE is a major Russian importer and distributor of premium wines, spirits, and beverages with a broad catalog of over 4,000 SKUs from 45 countries, presenting a strong platform for expanding into hospitality chains, premium retailers, and online marketplaces.

Growing retail footprint The company operates the growing SimpleWine chain and envisions further expansion of its wine stores and online shop-window, offering an opportunity to propose franchising, co-branded pop-ups, or exclusive product lines in new regions.

Educational and professional leverage With educational initiatives like Enotria wine school, Grand Cru and Simple Bar concepts, there is potential to partner on training programs, branded tasting events, and corporate gifting programs that drive volume and loyalty among professional buyers.

Digital and analytics potential Technical stack includes 1C-Bitrix, Cloudflare, Elasticsearch and Google Analytics, indicating readiness for data-driven marketing partnerships, targeted campaigns, and enhanced e-commerce experiences to boost cross-sell and customer retention.

Market leadership and scale As one of the largest market players with a substantial SKU portfolio and a sizable employee base, SIMPLE presents opportunities to collaborate on exclusive imports, private-label programs, and long-term supply contracts with hospitality chains and large retailers.