Insights

Tech-enabled Growth Signal Advisors combines advisory expertise with a tech-first platform and strong integration capabilities (Salesforce Lightning, Google BigQuery, Firebase) to scale advisor practices, presenting a sales opportunity to partner with firms seeking deeper software adoption and data-driven marketing.

Wealth Management Synergy Recent integration with Wealthbox and a focus on real-time commission tracking for annuities and life insurance indicate a market preference for end-to-end practice management and compensation transparency, suggesting cross-sell potential to broker-dealers and RIAs seeking integrated workflows.

Strong Funding Momentum With a reported revenue range of 100 to 250 million and a 16 million funding round, Signal Advisors demonstrates capital readiness and scale, making it a viable partner for technology and service expansions, collaborative product development, or strategic alliances.

Strategic Partnerships Past partnerships with Annexus and ongoing emphasis on elite advisor communities imply opportunities to target product collaborations, co-marketing ventures, and distribution agreements with product designers and insurance carriers to broaden market reach.

Advisor-Centric Value Prop As an IMO built by and for advisors offering coaching, marketing support, and software, Signal Advisors signals demand for additional tool integrations, data analytics capabilities, and marketing automation to attract independent advisers seeking efficiency gains and practice growth.

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Signal Advisors Tech Stack

Signal Advisors uses 8 technology products and services including Salesforce Lightning, Calendly, Google BigQuery, and more. Explore Signal Advisors's tech stack below.

Signal Advisors's Email Address Formats

Signal Advisors uses at least 4 email formats:
Signal Advisors Email FormatsExamplePercentage
First@signaladvisors.comJohn@signaladvisors.com
78%
FLast@signaladvisors.comJDoe@signaladvisors.com
11%
First.Last@signaladvisors.comJohn.Doe@signaladvisors.com
8%
Last@signaladvisors.comDoe@signaladvisors.com
3%

Frequently Asked Questions

What is Signal Advisors's official website and social media links?

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Signal Advisors's official website is signaladvisors.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Signal Advisors generate?

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As of October 2026, Signal Advisors's annual revenue is estimated to be $100M - $250M.

What is Signal Advisors's NAICS code?

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Signal Advisors's NAICS code is 52 - Finance and Insurance.

How many employees does Signal Advisors have currently?

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As of October 2026, Signal Advisors has approximately 152 employees across 1 continents, including North America. Key team members include Head Of Coaching: B. N., Co-Founder & Cto: K. O. and Svp Of Strategy & Finance: J. L. Explore Signal Advisors's employee directory with LeadIQ.

What industry does Signal Advisors belong to?

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Signal Advisors operates in the Financial Services industry.

What technology does Signal Advisors use?

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Signal Advisors's tech stack includes Salesforce Lightning, Calendly, Google BigQuery, Firebase, Auth0, Atlassian Jira, Salesloft and Cursor Code Editor.

What is Signal Advisors's email format?

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Signal Advisors's email format typically follows the pattern of First@signaladvisors.com. Find more Signal Advisors email formats with LeadIQ.

How much funding has Signal Advisors raised to date?

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As of October 2026, Signal Advisors has raised $16M in funding. The last funding round occurred on Nov 28, 2021.

When was Signal Advisors founded?

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Signal Advisors was founded in 2020.
Signal Advisors logo

Signal Advisors

Financial ServicesMichigan, United States51-200 Employees

Signal Advisors is a financial services firm structured as a tech-enabled insurance marketing organization designed for financial advisors. Its offerings blend a software platform with peer-to-peer coaching, an advisor community, and marketing support to help practices operate more efficiently. The company also operates Signal Advisors Wealth, LLC, an SEC-registered investment adviser serving clients with investment advisory services.

It is based in East Lansing, Michigan, and positions itself as a mid-sized player within the financial services industry. A notable recent development is the March 2026 integration of Wealthbox Enterprise with Signal Advisors, reflecting ongoing platform interoperability to support advisory work.

Section iconCompany Overview

NAICS Code
52 - Finance and Insurance
Founded
2020
Employees
51-200

Section iconFunding & Financials

  • $16M

    Signal Advisors has raised a total of $16M of funding over 5 rounds. Their latest funding round was raised on Nov 28, 2021 as a Series B.

  • $100M - $250M

    Signal Advisors's revenue is estimated to be in the range of $100M - $250M

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