Shopper Events
Marketing and AdvertisingArkansas, United States51-200 Employees
Shopper Events is an advertising services company based in Rogers, Arkansas, that specializes in planning and coordinating in-store events at Walmart and Sam's Club. Working in partnership with Walmart, it manages in-store demonstration programs, organizing logistics and execution of these activations. The service enables brands to engage customers at the point of sale while aiming to streamline the shopping and sampling experience. Its primary customers are consumer brands seeking activation within Walmart and Sam's Club stores, and it provides a consistent presentation aligned with Walmart's marketing approach. The firm positions itself as the authorized planner and coordinator of these in-store activations within the advertising services industry, supported by a mid-sized team.