SHIFT44
Advertising ServicesNew York, United States11-50 Employees
SHIFT44 is a marketing services firm based in Long Island City, New York, that relies on data and digital tools to support customer acquisition. The company helps clients reach new customers by leveraging its own audience and analytic capabilities. It uses self-declared, first-party data that includes demographic, attitudinal, and behavioral insights to tailor its offerings. Its model centers on delivering customized acquisition services on a performance-based basis, with content designed to engage audiences at scale. The firm serves large consumer brands, advertising agencies, and growth-minded marketers across the United States. In November 2023, Ionik announced the acquisition of SHIFT44. The development represents a change of ownership for the company.