Bundled Solutions Leverage Shearer’s capability to offer office equipment, furniture/design, printing and digital marketing as bundled offerings to local SMBs, enabling larger contracts and higher overall value per customer.

Recurring Revenue Create recurring revenue through managed print services and ongoing maintenance contracts for office machines, turning hardware sales into long-term partnerships.

Local Advantage Differentiate from national providers by highlighting personalized service, rapid response, and local knowledge to win Kokomo-area businesses needing end-to-end workspace solutions.

Marketing Upsell Utilize the existing marketing stack (graphic design, premium printing, mailing, digital marketing) to upsell integrated campaigns to current clients and convert prospects into multi-service engagements, supported by HubSpot Analytics.

Growth Segments Target regional SMBs beyond core clients with scalable engagement models and targeted outreach leveraging Shearer’s 1937 heritage and full-service capabilities.