Seasoned Niche Leverage Shannon's strong specialization in American and European 19th and early 20th century paintings to identify buyers and consignors interested in historical works, alongside expanding into modern and contemporary pieces as market taste shifts.

Small Team Advantage Target personalized service appeal: with a small team and family-led approach, position value proposition around bespoke client education, expedited communications, and tailored consignor support to win high-margin consignments from serious collectors.

Annual Events Capitalize on twice-yearly auctions and the upcoming Spring Fine Art Auction event to create time-limited marketing campaigns, pre-auction valuation days, and targeted outreach to potential consignors looking to liquidate assets ahead of peak sale windows.

Growing Catalog Acknowledge recent expansion into modern and contemporary works as a growth area; source and curate entries that appeal to current market trends to broaden bidder pools and attract new sellers seeking diversified catalogs.

Digital Presence Enhance digital marketing and lead generation by optimizing the website, showcasing authenticated guarantees, and leveraging any tech stack assets to reach national and international collectors, especially given the company’s lower revenue bracket.