Growing revenue Target retailers in the North American home décor market by offering Selection One's curated ready-to-hang wall décor lines at scale, leveraging their mid-market annual revenue to encourage bulk orders and tiered pricing for sustained partnerships.

Ecommerce agility Capitalize on the existing Squarespace Commerce setup to upsell cross-category decor products and limited edition artist collaborations, while proposing wholesale portals for retailers to streamline replenishment and reduce time to ship.

Artist collaborations Position as a bridge to top artists and publishers to secure exclusive or pre-launch collections for retailers, creating priority access, in-store displays, and co-branded marketing that can drive higher ASP and retailer loyalty.

SMB expansion Leverage the company’s small-to-mid-size profile (11-50 employees) to offer scalable, flexible ordering, private label options, and white-glove category extensions to independent retailers seeking differentiated wall décor assortments.

Brand legitimacy Highlight commitment to trend-forward, high-quality substrates and compliance (e.g., HSTS, X-Content-Type-Options) as a selling point for retailers seeking reliable suppliers with modern web security and professional presentation.