Insights

Innovative Property Solutions Second Nature's focus on fully managed Resident Benefits Packages presents a unique opportunity to expand offerings within the property management sector, including partnerships with property owners seeking to enhance resident retention and satisfaction through technology-driven amenities.

Recent Investment Momentum With $23 million in funding and recognition as a Gartner Cool Vendor, Second Nature is positioned for growth, providing an entry point for strategic collaborations and sales engagements aimed at investors and property management firms looking to modernize their services.

Tech Stack Alignment Second Nature utilizes a modern cloud-based technology infrastructure including SQL, Laravel, and Google services, indicating readiness for scalable integrations and opportunities to offer complementary solutions or add-on services that enhance their existing platform.

Market Expansion Potential Operating within the property management software industry, which is highly competitive yet open to innovation, Second Nature's solutions appeal to both large property firms and regional providers, opening pathways for tailored sales strategies to different segments.

Strategic Partnerships Their collaborations with property management companies and recent partnerships highlight opportunities to upsell additional digital engagement tools, resident services, or maintenance automation solutions to strengthen client relationships and increase revenue streams.

Second Nature Tech Stack

Second Nature uses 8 technology products and services including Cloudflare CDN, SQL, Zapier, and more. Explore Second Nature's tech stack below.

  • Cloudflare CDN
    Content Delivery Network
  • SQL
    Database
  • Zapier
    IT Infrastructure
  • Polyfill
    Javascript Libraries
  • Envoy
    Load Balancers
  • Salesloft
    Sales Enablement
  • Google
    Search Engines
  • Laravel
    Web Frameworks

Media & News

Second Nature's Email Address Formats

Second Nature uses at least 1 format(s):
Second Nature Email FormatsExamplePercentage
FLast@secondnature.comJDoe@secondnature.com
83%
Last@secondnature.comDoe@secondnature.com
7%
First.Last@secondnature.comJohn.Doe@secondnature.com
6%
First@secondnature.comJohn@secondnature.com
4%

Frequently Asked Questions

Where is Second Nature's headquarters located?

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Second Nature's main headquarters is located at 333 Fayetteville St, Suite 600 Raleigh, North Carolina 27601, US. The company has employees across 6 continents, including North AmericaEuropeAfrica.

What is Second Nature's official website and social media links?

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Second Nature's official website is secondnature.com and has social profiles on LinkedInCrunchbase.

How much revenue does Second Nature generate?

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As of October 2025, Second Nature's annual revenue is estimated to be $1M.

What is Second Nature's SIC code NAICS code?

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Second Nature's SIC code is 7371 - Computer Programming Services NAICS code is 5112 - Software Publishers.

How many employees does Second Nature have currently?

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As of October 2025, Second Nature has approximately 308 employees across 6 continents, including North AmericaEuropeAfrica. Key team members include Chief Strategy Officer (cso): A. R. S.Chief People Officer: S. M.Chief Product & Technology Officer: S. Z.. Explore Second Nature's employee directory with LeadIQ.

What industry does Second Nature belong to?

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Second Nature operates in the Software Development industry.

What technology does Second Nature use?

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Second Nature's tech stack includes Cloudflare CDNSQLZapierPolyfillEnvoySalesloftGoogleLaravel.

What is Second Nature's email format?

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Second Nature's email format typically follows the pattern of FLast@secondnature.com. Find more Second Nature email formats with LeadIQ.

How much funding has Second Nature raised to date?

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As of October 2025, Second Nature has raised $23M in funding. The last funding round occurred on Jan 12, 2022 for $13M.

When was Second Nature founded?

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Second Nature was founded in 2012.
Second Nature

Second Nature

Software DevelopmentUnited States201-500 Employees

Second Nature is redefining professional property management with our fully managed Resident Benefits Packages. RBP by Second Nature is a custom suite of benefits for your residents that elevates their experience, drives resident retention, and promotes investor satisfaction.

Section iconCompany Overview

Headquarters
333 Fayetteville St, Suite 600 Raleigh, North Carolina 27601, US
SIC Code
7371 - Computer Programming Services
NAICS Code
5112 - Software Publishers
Founded
2012
Employees
201-500

Section iconFunding & Financials

  • $23M

    Second Nature has raised a total of $23M of funding over 3 rounds. Their latest funding round was raised on Jan 12, 2022 in the amount of $13Mas a Series A.

  • $100M$250M

    Second Nature's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $23M

    Second Nature has raised a total of $23M of funding over 3 rounds. Their latest funding round was raised on Jan 12, 2022 in the amount of $13Mas a Series A.

  • $100M$250M

    Second Nature's revenue is estimated to be in the range of $100M$250M

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