S/B Strategic Marketing
Advertising ServicesWisconsin, United States11-50 Employees
Stephan & Brady, known as S&B, is a full-service marketing communications firm based in Madison, Wisconsin. With a history spanning more than seven decades, the firm serves clients across the United States. It centers its work on strategic and creative efforts aimed at connecting brands with customers by addressing key questions about audience identity, desired actions, competitive options, confidence factors, and effective communication. Its approach emphasizes understanding the target customer and the actions brands want, while weighing other options the audience might consider and the reassurance they need to proceed. Operating within the advertising services industry, the firm presents itself as a partner that integrates strategic thinking with creative communication to connect brands with consumers. This emphasis on addressing core customer questions guides its day-to-day work and client engagements.