Insights

Healthcare cost Sana targets small and midsize businesses seeking to lower healthcare costs while maintaining high-quality benefits, presenting a sales angle focused on cost containment and value-based plans for SMBs.

Unified platform Opportunity to upsell an integrated solution that combines health insurance, primary care, and care navigation, appealing to brokers and HR teams seeking simplified administration and better member experience.

Remote workforce With a flexible remote-first culture and a distributed U.S. team, Sana likely resonates with SMBs in similar geographies; sales outreach can emphasize scalable benefits for hybrid and remote workforces.

Tech stack Sana leverages data and automation tools (Looker, Tableau, 1Password, Mautic) which enables data-driven benefits optimization and streamlined communications—position Sana as a partner with robust analytics capabilities for employer dashboards.

Growth momentum Strong funding and mid-market revenue potential indicate capability to scale; target mid-market employers on growth trajectories who need cost-effective, high-quality benefits with care navigation to reduce administrative burden.

Similar companies to Sana

Sana Tech Stack

Sana uses 8 technology products and services including Looker, Tableau, Sketch, and more. Explore Sana's tech stack below.

Media & News

Sana's Email Address Formats

Sana uses at least 4 email formats:
Sana Email FormatsExamplePercentage
First.Last@sanabenefits.comJohn.Doe@sanabenefits.com
58%
First@sanabenefits.comJohn@sanabenefits.com
33%
FLast@sanabenefits.comJDoe@sanabenefits.com
6%
Last@sanabenefits.comDoe@sanabenefits.com
3%

Frequently Asked Questions

What is Sana's stock symbol?

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Sana is a publicly traded company; the company's stock symbol is ASAN.

What is Sana's official website and social media links?

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Sana's official website is sanabenefits.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Sana generate?

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As of August 2026, Sana's annual revenue is estimated to be $250M - $500M.

What is Sana's NAICS code?

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Sana's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Sana have currently?

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As of August 2026, Sana has approximately 472 employees across 5 continents, including North America, Asia and South America. Key team members include Director Of Revenue Operations: C. H., Director Customer Support: T. C. and Director Of Tpa Operations: E. B. Explore Sana's employee directory with LeadIQ.

What industry does Sana belong to?

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Sana operates in the Insurance industry.

What technology does Sana use?

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Sana's tech stack includes Looker, Tableau, Sketch, Mautic, Trustpilot, 1Password, Cursor Code Editor and Adobe Creative Suite.

What is Sana's email format?

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Sana's email format typically follows the pattern of First.Last@sanabenefits.com. Find more Sana email formats with LeadIQ.

How much funding has Sana raised to date?

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As of August 2026, Sana has raised $107M in funding. The last funding round occurred on Jul 15, 2022 for $60M.

When was Sana founded?

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Sana was founded in 2017.
Sana logo

Sana

InsuranceTexas, United States201-500 Employees

Based in Austin, Texas, Sana is a midsize health insurance company serving small and midsize businesses. The company combines health insurance plans, primary care, and care navigation into a single offering designed to replace fragmented and costly healthcare systems with a simpler, more coordinated approach. The model aims to help employers reduce healthcare costs while preserving high-quality benefits and to provide brokers with tools to streamline plan management and members with expert-led support through Sana Care, its virtual primary care service that offers unlimited access and coordination.

The company targets employers, brokers, and members in the small-to-midsize market, addressing administrative complexity and access to care. Sana describes a remote-first, distributed work culture with teams across the United States.

Section iconCompany Overview

Stock Symbol
ASAN
NAICS Code
524 - Insurance Carriers and Related Activities
Founded
2017
Employees
201-500

Section iconFunding & Financials

  • $107M

    Sana has raised a total of $107M of funding over 6 rounds. Their latest funding round was raised on Jul 15, 2022 in the amount of $60M as a Series B.

  • $250M - $500M

    Sana's revenue is estimated to be in the range of $250M - $500M

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