Community Engagement As a member-owned credit union serving San Juan County for over five decades, there is strong local loyalty and community involvement, presenting opportunities for targeted local marketing solutions and community-based financial services.

Digital Presence The use of modern technologies such as WordPress, Google Cloud, and Shopify indicates an active digital strategy, which opens opportunities for advanced fintech solutions, cybersecurity enhancements, and digital banking innovations.

Growth Potential With annual revenues ranging between one and ten million dollars and a modest employee base, the company may seek scalable products or services to support growth, such as automation tools, member engagement platforms, or loan processing technology.

Competitive Positioning While smaller than peers like Ent Credit Union and Wells Fargo, San Juan Credit Union's local focus positions it as a potential partner for regional solutions, community outreach programs, and personalized financial products.

Expansion Opportunities Given their long-standing presence and diverse account offerings, there are opportunities to introduce new financial services, investing in mobile banking, or expanding digital loan services to attract new members and increase wallet share.