Expansion momentum Samuels & Associates is actively expanding in Boston with notable development projects and recent partnerships, signaling ongoing growth and opportunities for vendors and service providers in property development, construction, hospitality, and life sciences spaces.

Strategic partnerships Recent deals with Kasa Living and Safehold indicate a preference for collaboration with regional and national partners, suggesting opportunities for third-party services such as financing, asset management, property tech integrations, and joint venture advisory.

Back Bay/Fenway footprint The launch of Back Bay/Fenway and Parcel 12 developments creates opportunities for retail, hospitality, and amenity vendors, as well as landscape, smart building, and sustainability solution providers targeting premium mixed-use environments.

Sustainability emphasis The company’s stated focus on authentic, innovative, and sustainable places presents a market for green building consultants, energy management tech, decarbonization services, and LEED or WELL certification partners.

Leadership and tech readiness Recent senior hires and a diverse tech stack imply a mature operations framework and appetite for scalable proptech, ERP, CRM, and project management solutions, creating opportunities for software vendors and implementation partners.