Insights

Embedded Insurance Positioning Salty specializes in Embedded Insurance, offering real-time, policy customization during purchase. Sales opportunities lie in partnerships with high-velocity e-commerce, auto, and services platforms that seek seamless insurance at the moment of sale.

Multi-Carrier Optimization The platform leverages AI to analyze data and compare multiple carriers to tailor coverage. Target potential clients who need dynamic, risk-adjusted policies across diverse product categories and markets seeking better underwriting efficiency.

Strategic Partnerships Prior acquisitions and partnerships with industry players like CDK Global and Asbury Automotive Group indicate a pattern of expanding distribution through ecosystem partners. Identify insurers, OEMs, DMS providers, and dealer networks as ripe channels.

Geographic Readiness Licensed in all 50 states enables nationwide deployment. Sales efforts can prioritize scalable, nationwide embedded insurance integrations for large consumer brands, marketplaces, and retailers.

Growth with Data Enrichment Acquisitions like CoNarrative show a focus on data enrichment to enhance underwriting and consumer insights. Propose value to distributors and carriers by offering deeper data-driven risk scoring and faster underwriting cycles.

Similar companies to Salty.

Salty. Tech Stack

Salty. uses 8 technology products and services including HubSpot Analytics, Amazon Web Services, WordPress, and more. Explore Salty.'s tech stack below.

Salty.'s Email Address Formats

Salty. uses at least 1 email format:
Salty. Email FormatsExamplePercentage
First.Last@wearesalty.comJohn.Doe@wearesalty.com
100%

Frequently Asked Questions

What is Salty.'s official website and social media links?

Minus sign iconPlus sign icon
Salty.'s official website is wearesalty.com and has social profiles on LinkedIn.

How much revenue does Salty. generate?

Minus sign iconPlus sign icon
As of July 2026, Salty.'s annual revenue is estimated to be <$1M.

What is Salty.'s NAICS code?

Minus sign iconPlus sign icon
Salty.'s NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Salty. have currently?

Minus sign iconPlus sign icon
As of July 2026, Salty. has approximately 5K employees across 4 continents, including North America, Africa and Asia. Key team members include Southeast Regional Sales Manager: V. B., Principal: S. C. and Fulfillment Administrator: L. K. Explore Salty.'s employee directory with LeadIQ.

What industry does Salty. belong to?

Minus sign iconPlus sign icon
Salty. operates in the Insurance industry.

What technology does Salty. use?

Minus sign iconPlus sign icon
Salty.'s tech stack includes HubSpot Analytics, Amazon Web Services, WordPress, Shopify, Microsoft 365, Google Cloud, Slick and WP Engine.

What is Salty.'s email format?

Minus sign iconPlus sign icon
Salty.'s email format typically follows the pattern of First.Last@wearesalty.com. Find more Salty. email formats with LeadIQ.

How much funding has Salty. raised to date?

Minus sign iconPlus sign icon
As of July 2026, Salty. has raised $57M in funding. The last funding round occurred on May 19, 2022 for $22M.

When was Salty. founded?

Minus sign iconPlus sign icon
Salty. was founded in 2019.
Salty. logo

Salty.

InsuranceUtah, United States5001-10000 Employees

Salty is an insurance technology company based in Salt Lake City, Utah, that focuses on Embedded Insurance®. Its platform researches prices and policies across multiple carriers to deliver a customized policy in real time during the purchase process, aiming to remove obstacles to obtaining appropriate coverage. The company serves carriers and distribution partners by enabling a policy to be offered alongside a product or service, guided by data about the buyer and the transaction. Salty positions itself in the embedded insurance space, leveraging AI to sort through carrier options and present suitable coverage as part of the buying experience. The business is licensed to operate across all 50 states, and its technology is delivered as a Software-as-a-Service solution. As of the information provided, Salty operates in the insurance industry and has a substantial presence in the market, with a corporate footprint in Salt Lake City and a focus on facilitating easier, more comprehensive coverage for consumers at the point of sale.

Section iconCompany Overview

NAICS Code
524 - Insurance Carriers and Related Activities
Founded
2019
Employees
5001-10000

Section iconFunding & Financials

  • $57M

    Salty. has raised a total of $57M of funding over 5 rounds. Their latest funding round was raised on May 19, 2022 in the amount of $22M as a Venture Round.

  • <$1M

    Salty.'s revenue is estimated to be in the range of <$1M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.