Insights

Acquisition Momentum MarketSource acquired Salelytics in 2023 and rebranded, indicating a consolidated BPO and outsourced sales capability with an expanded client base and cross-sell potential across integrated contact center and sales solutions.

Leadership Appointments Recent executive hires including a new president in 2025 and prior leadership additions signal strategic growth, client-focused initiatives, and potential opportunities to engage at the executive level for larger, multi-year contracts.

Inhouse Tech Stack Adoption of platforms such as Shopify, Oracle, DocuSign and TrackJS suggests capabilities in e-commerce, CRM/ERP integration, digital contract workflows, and monitoring; opportunities exist to tailor sales enablement, omnichannel strategies, and automation services for clients.

AskMe Initiative Launch of AskMe in 2022 demonstrates a live-brand expert engagement solution; potential to upsell expanded customer-engagement platforms, in-store and remote support, or scalable CX services to retailers and consumer brands.

Revenue Range With revenue in the hundreds of millions and a near 500–1,000 employee base, MarketSource is positioned to pursue mid-to-large client engagements, offering scalable outsourced sales and contact center services across multiple industries.

Similar companies to Salelytics

Salelytics Tech Stack

Salelytics uses 8 technology products and services including TrackJS, Hudson, Shopify, and more. Explore Salelytics's tech stack below.

TrackJS
Analytics
Hudson
Continuous Integration
Shopify
E-commerce
Oracle
Enterprise
jQuery
Javascript Libraries
DocuSign
Miscellaneous
Microsoft Office
Office Suites
X-XSS-Protection
Security

Media & News

Salelytics's Email Address Formats

Salelytics uses at least 2 format(s):

Salelytics Email Formats	Example	Percentage
First_Last@salelytics.com	John_Doe@salelytics.com	41%
First.Last@salelytics.com	John.Doe@salelytics.com	31%
FLast@salelytics.com	JDoe@salelytics.com	25%
FirstLast@salelytics.com	JohnDoe@salelytics.com	3%
FLast@marketsource.com	JDoe@marketsource.com	87%
First.Last@marketsource.com	John.Doe@marketsource.com	12%
FiLast@marketsource.com	JoDoe@marketsource.com	1%

Frequently Asked Questions

What is Salelytics's official website and social media links?

Salelytics's official website is marketsource.com and has social profiles on LinkedIn.

How much revenue does Salelytics generate?

As of July 2026, Salelytics's annual revenue is estimated to be $100M - $250M.

What is Salelytics's NAICS code?

Salelytics's NAICS code is 5416 - Management, Scientific, and Technical Consulting Services.

How many employees does Salelytics have currently?

As of July 2026, Salelytics has approximately 841 employees across 2 continents, including North AmericaAsia. Key team members include Owner: E. R.Owner: S. R.Vice President: L. N.. Explore Salelytics's employee directory with LeadIQ.

What industry does Salelytics belong to?

Salelytics operates in the Outsourcing and Offshoring Consulting industry.

What technology does Salelytics use?

Salelytics's tech stack includes TrackJSHudsonShopifyOraclejQueryDocuSignMicrosoft OfficeX-XSS-Protection.

What is Salelytics's email format?

Salelytics's email format typically follows the pattern of First_Last@salelytics.com. Find more Salelytics email formats with LeadIQ.

When was Salelytics founded?

Salelytics was founded in 1988.

Salelytics

Q: What is Salelytics's official website and social media links?

Salelytics's official website is marketsource.com. Salelytics has social profiles on LinkedIn.

Q: How many employees does Salelytics have currently?

Salelytics has approximately 841 employees.

Q: What technology does Salelytics use?

Salelytics's tech stack includes Cloudflare, Autoptimize, html5media, Yoast SEO, Microsoft PowerPoint.

Q: What is Salelytics's NAICS code?

Salelytics's NAICS code is 5416 (Management, Scientific, and Technical Consulting Services).

Outsourcing and Offshoring ConsultingWisconsin, United States501-1000 Employees

MarketSource, formerly Salelytics, operates in the outsourcing and offshoring consulting space. It focuses on outsourced sales solutions and contact center services within a business process outsourcing context. The acquisition in 2023 of Salelytics by MarketSource brought together the two entities within the business process outsourcing arena.

MarketSource positions itself as an integrated sales solutions provider serving clients seeking outsourced sales and customer-engagement support. In 2025, Jessica McNelley was appointed president.