Safety services breadth Target mid-market and small enterprises seeking comprehensive health and safety solutions, including training, regulatory compliance (COR/SECOR), audits, and customized manuals, to streamline loss control and demonstrate due diligence.

Education and training Leverage the combination of in-class and online learning to upsell scalable training programs for growing teams, with potential add-ons like occupational health testing and custom course development.

Regulatory credibility Position as a compliance and risk management partner to help clients obtain COR/SECOR designation, enhancing their safety reputation and potentially unlocking eligibility for tenders and insurance considerations.

Growth potential With 11-50 employees and revenue in the lower-to-mid seven figures, pursue expansion opportunities through targeted outreach to organizations in similar industries that require robust health and safety coordination and loss control services.

Digital and partnerships Capitalize on the existing tech stack and digital presence to drive lead generation via WordPress-based content, SEO improvements, e-learning adoption, and referral partnerships with related safety providers or Ariba-discovered buyers.